Mohamad Alaouie

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4 Compelling Reasons To Quit Facebook

Facebook is becoming more and more like a bad relationship–and you need to get out while you can.<p>In December, Leah Ingram of New Hope, Pennsylvania, posted this message on her Facebook wall: “Facebook, you and your damn cookies: You are revealing to my family everything I’ve been buying online as …

Why segmentation could boost your marketing strategy

Back when dinosaurs roamed the earth, PR was pretty simple: you wrote something that you thought potential customers might like to read and sent it …

How To Find Happiness In A Job You Hate

You have a soul-sucking boss, awful co-workers, and a desk with no privacy. But you can still be happy! Here’s how.<p>Here’s a depressing statistic: A September 2013 report from research leader Gallup found that 70% of people are unengaged from or actually hate their jobs. What’s even more depressing …

Why We Love Top 10 Lists

Psychologists have discovered a “top-10 effect,” where people lump things into round-number groups and view everything else as inferior. The lesson? Never, ever be 11th.<p>People naturally partition the world into round numbers. We say it takes 30 minutes to get to work and ask where we see ourselves …

How to create a brand people believe in

<i>As more and more businesses, processes, products and services fall foul of sameness and commoditisation, creating brands that inspire belief which</i> …

Employment