Kirstie Peters

138 Flips | 9 Magazines | 7 Followers | @MissKLPeters | Keep up with Kirstie Peters on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Kirstie Peters”

Books That Grow into Trees After They're Read

After you read Pequeno Editor's Tree Book Tree, you can plant it into the earth and watch it grow<p>The Tree Book Tree program produces beautiful …

Do Offline Charities Hold Promise for Digital Branded Content?

When guests arrived at New York's Javits Center last week for the Robin Hood Foundation's annual gala, they may have been surprised to see that …

These ‘Abused Emojis’ Can Help Kids Tell Someone They’re Being Hurt

A children's helpline in Sweden just released an upsetting set of emojis showing kids being physically and verbally abused—in the hope that young …

10% of consumers have checked their smartphones during sex

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Media Companies Take It on the Chin, Donating Ad Space for Red Nose Day

More than 30 media outlets have donated ad space for an initiative to combat childhood poverty, culminating in a three-hour Red Nose Day "fun-raiser" …

This Giant Shady Tower Tricks Beachgoers Into Avoiding the Sun by Offering Free WiFi

How do you get beach bums to take a break from the sun? If you're one nonprofit, by luring them into the shade with free WiFi.<p>The Peruvian League …

Now It’s Official: More Google Searches Are Coming From Mobile Than Desktop

Following years of speculation about the demise of desktop-based search, Google is officially announcing today that for the first time, more searches …

Pinterest Opens Up to Brands With New Ways to Plan Posts and Buy Ads

Pinterest is making advertising more accessible with new software for ad-tech companies and their brands. Today, the social bulletin-board site …

YouTube Is Doing Great With Fewer People Skipping Ads, Google Says

Google says YouTube ads are responsible for the company's lower recent ad pricing, and the mobile transition is no longer the drag it once was. …

Virtual reality takes the guesswork out of stage design

Rockwell Group LAB sees the Oculus Rift as an architectural tool of the future<p>You walk through a narrow hallway and are spit out onto a red-carpeted …

Virtual Reality

Bike the Great Wall from your living room

Widerun uses virtual reality headsets to simulate bicycling anywhere within the world (and out)<p>Cyclists rejoice! Your calls for a better alternative …

Virtual Reality

These 3-D Mobile Ads Are Grabbing Brands’ Attention

What if there were a mobile ad that made viewers feel like they were inside a smartphone instead of just looking at one? What if the ad seemed to …

Infographic: See Which Devices Your Target Audience Is Using

Each generation uses digital differently to consume content and shop for products and services, and marketers need to understand these differences to …

Is Virtual Reality the Next Big Form of In-Bar Entertainment?

Would you strap on an Oculus Rift headset at your favorite bar? In the latest example of how marketers are embracing virtual reality, alcohol brands …

How we're using mobile to shop

We examine the merchants and brands that are most effectively integrating mobile into their physical stores<p>In today’s landscape, where the blur …

Infographic: Women’s Media Consumption Habits

As a demographic, women—whose spending power in the U.S. was estimated by Merrill Lynch to be $5 trillion—continue to grow in power and in appeal to …

Study: Young People Watch More Than 22 Hours of Online Video a Week

A new study shows that watching content online instead of on TV is the new normal for young millennials and even younger Gen Zers.<p>Just how much …

Infographic: Gen Z and Millennials Want Different Things From Brands

Millennials believe email marketing is more acceptable than do their Gen Z counterparts, according to the latest edition of Deep Focus' Cassandra …

Augmented reality helps you make in-store purchases

The Future Fashion Project dimensionalizes spring/summer fashion trends for shoppers through tech and social media<p>In order to let shoppers experience …

Augmented Reality

4 Important Tips for Making Your Instagram Videos Stand Out

Video is a top priority for some of the biggest brands, who want to get the most out of posts and ads on social networking sites. So on Monday, when …

How To Heighten Ad Potential For Mobile - B&T

Here, Brightcove channel manager, Maddy Drachler (pictured below), says brands thinking of dipping a toe into video content need no longer fear a …

These Brands Are Vying to Be the Best on Instagram, Snapchat, YouTube and More

As social media becomes an increasingly crowded field for marketers, forcing them to focus on channels important to their specific audiences, the …

Why 84% Of Millennials Don't Trust Traditional Advertisers - B&T

Here, Brightcove channel manager, Maddy Drachler (pictured below), says brands thinking of dipping a toe into video content need no longer fear a …

The Bruised Woman on This Billboard Heals Faster as More Passersby Look at Her

Here's an interesting use of facial recognition technology on billboards—to do something a little more inspiring than target you with the right …

Instagram Goes Tinder-Esque With New Format - B&T

Here, Brightcove channel manager, Maddy Drachler (pictured below), says brands thinking of dipping a toe into video content need no longer fear a …

Infographic: How Mobile Ads Are Becoming More Engaging and Accountable

A week ago, it was revealed that Facebook had begun working with the MRC, IAB and Nielsen on creating viewability standards for mobile ads. The move …

Stylus maker integrates its devices with illustrator applications

Adonit Forge allows for drawing, storyboarding, and design critique in collaborative settings<p>Since its launch in 2010, the iPad has marketed itself …

Now you can compose your own city with 3D-printed buildings

The custom-printed buildings capture world-famous designs and can fit easily in a pocket<p>Toy monsters will soon need to up their anatomical …

Replicas

Instagram Videos Now Loop, and Here’s Why Brands Are So Excited About It

Instagram's new, endlessly repeating video loops make it easier for users to keep watching without having to click "play" over and over again. …