The end of December is a great time to step back to reflect on the year before the frenzy of a new year starts again. One of the activities I cherish the most (and recommend to my executive coaching clients)
Let’s be honest — most business plans are dull. No one has time to read a business plan unless they have already made the mental decision to fund you, and are just checking the boxes of due diligence.
A great sales presentation is challenging to pull off but practice does make perfect. Opinions expressed by Entrepreneur contributors are their own. If you sell things, then you must present things --
Crafting a creative message that entices your consumers is the mark of a solid communications strategy, but if you don’t have a call to action to follow it, you leave your customers dangling without direction.