Millennial 20/20

21 Flips | 2 Magazines | 2 Likes | 1 Following | 10 Followers | @Millennial2020 | The World's First Millennial Business Summit: 13-14 April 2016, London www.millennial20-20.com

Millennials are twice as likely as anyone else to lie about being fired — and it says a lot about this generation

One finding stood out. According to the data, collected from 1,000 US-based full-time employees, people ages 25 to 34 were much less likely to admit having been fired from a previous job than older workers.<p>It's not that previous generations are pathologically honest — on the contrary, 56% of all …

7 Things That Savvy Entrepreneurs Do On Twitter

Twitter is the most notoriously misunderstood social media platform. Among the demographics that misunderstand it, entrepreneurs loom large.<p><i>How do I use it? What do I say? How does it work?</i> These are fair questions. Even if you feel comfortable on the platform, it can be tough to know what to say …

Millennials Key to 'Start Up' New Economy

With the advances in technology over the past decade, the opportunity to attract and keep young talent has been more competitive than ever. The globalization of the world and the proliferation of new technologies have allowed cities and businesses to compete on a global scale in ways previously …

Will Millennials Kill Email Marketing? - Copyblogger

The biggest myth around about Millennials is that they don’t use email. Fact is, the average young person checks email more often than most older …

Tic Tac to release mint flavor geared toward millennials

May 19, 2015 | 4:00 PM<p>Embed Code<iframe src="https://www.marketplace.org/2015/05/19/business/final-note/tic-tac-release-mint-flavor-geared-toward-millennials/popout" frameborder="0" width="100%" height="240px"></iframe><p>Copy<br>• Close<p>Embed Code<iframe …

Flavors

Tic Tac Adds New Flavor-Changing Varieties to Draw Millennials

Add Tic Tac to the list of products that are being tweaked to appeal to millennials.<p>Tic Tac Mixers, which will begin hitting shelves in the U.S. next …

List & Hunt #66: New Startups, Apps & Tech Millennials Should Care About

There are hundreds of new products released every day from every corner of the web. With that many ideas being marketed and released daily it is hard …

Millennials are drinking wine instead of beer and the industry is freaking out

Reuters<p>Millennials are increasingly moving away from beer in favor of wine and spirits.<p>This trend is scaring major companies like Anheuser-Busch, …

Whole Foods’ Misguided Play for Millennials

The news that Whole Foods will open a separate chain of stores designed to appeal to millennials stopped me mid-aisle. According to Whole Foods co-CEO Walter Robb, these future stores will feature “modern, streamlined design, innovative technology, and a curated selection” of lower-priced organic …

11 Sure-Fire Ways to Get Millennials Reading Your Blog

Who are millennials and why should you care about them?<p>Millennials were born between 1980 and the early 2000’s. They are heavy media consumers with …

How to Make Your Brand Irresistible to Millennials | Inc.com

When it comes to understanding younger consumers, there aren't many experts better than Matt Britton. He's the founder and CEO of MRY, the agency devoted to building youth-focused creative marketing solutions for big brands. Britton is also the author of the new book <i>YouthNation: Building Remarkable</i> …

Los Angeles

Targeting Millennials, Morgan Hotels to Host General Assembly 'Unconference'

“The current generation, when they’re looking for special experiences, they not only want to be served, they want to be a part of it,” says Alan Phillips, the chief marketing officer of Morgans Hotel Group.<p>No matter how strongly they make the free wi-fi signal or how many electrical outlets they …

Still Obsessing Over Millennials? Here Are 6 Rules for Reaching Generation Z

What CMO doesn't have millennial burnout? Tailoring the perfect marketing messages to today's young adults seems like it's been the marketing holy …

Millennials have a clear favorite when asked which tech company is their 'ideal employer'

Justin Sullivan/Getty<p>Millennials overwhelmingly want to work in tech more than any other sector.<p>That's according to a new report published Friday by …

Many millennials hate being called ‘millennial’

There is little that’s more cringe-inducing than hearing/reading/seeing the word millennial. Especially if you are a millennial.<p>As a 20-something who …

Comment on Millennial Personal Finance: 63 Fintech Startups Targeting Millennials by John E.

I just tried Prism and it seems to have the same (limited and essentially useless) feature set as every other personal finance manager app. “Created …

Chili's Spends Millions To Make Food Look Good On Social Media, For A Millennial Customer Experience

Do <i>your</i> buns look good on Instagram? Chili’s Restaurants are making sure that <i>theirs</i> do: The sort-of-Tex-Mex casual dining chain owned by Brinker’s International, just launched a multi-million dollar food appearance overhaul. Although this move sounds superficial, I think it demonstrates that …

Here's Why You Don't Need Google To Find Out Millennials Are Smarter Than Their Parents

According to a recent <i>Vox</i> article, "We can officially call the silent generation (ages 65 to 89) the smartest generation."<p>This conclusion comes from a …