Miles Jones

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5 Public Relations Tips to Help You Write a Pitch Someone Will Actually Read

Are you respectful of other people's time and energy?<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>My inbox is constantly flooded with pitches from public relations (PR) professionals, and the majority of them are complete garbage. While a few come over that are perfectly fine, most …

Catch these errors when editing copy

Even veteran writers might not differentiate between proofreading and copy editing.<p>Simply put, copy editing occurs earlier in the process and …

How to write—and deliver—better speeches

I love TED Talks, but they’ve created a problem in our society.<p>Everyone now expects all public speakers to be charming, profound, funny and …

4 storytelling lessons from Pixar

Whether you’re shooting a company video or writing up a press release, one word sums up today’s communications: storytelling.<p>How best to craft your …

5 tips for successful content marketing on a budget

What's the best way to promote your brand? “It’s easy,” everyone says. “Just create amazing content.”<p>But, the truth is, even if you know what you’re …

3 reasons creating infographics is easier than you think

Tired of seeing beautiful infographics online and only <i>wishing</i> your team could produce something like them?<p>They’re not beyond your reach. Here are …

8 ways it pays to build social media marketing campaigns

As social media marketing enters a level of unprecedented maturity, communicators who use it as a tool in their arsenal are starting to realize its …

The Art of Narrative Storytelling Via Social Media Marketing

I’m always asked about analytics and metrics when it comes to my earned media micro-influencer marketing campaigns, the campaigns that Dan Krueger …

Public Relations

Six Steps To Create A Great Public Relations Story And Earn A Place In The Media Spotlight

With each decision that a business makes, it must answer a fundamental question: How can I ensure a strong return on investment?<p>But when it comes to collaborating with a publicist to share your company’s story — whether with customers, prospective clients or other stakeholders — there’s never a …

Public Relations

What do social media managers do?

Social media workers used to be derided as mere button-pushing Facebook jockeys, but they’ve become indispensable communications professionals.<p>What …

5 Ways You Should Be Using Social Media as Your Top PR Platform | Inc.com

Back in the day, public relations professionals would give a statement on air, release it in print, or publish it online. Social media has disrupted the field, making public relations a faster-paced and more delicate matter.<p>We need only look to our Commander in Chief to know that a social platform …

Public Relations