Mihaela

22 Flips | 2 Magazines | 2 Likes | @Mihaela35 | Keep up with Mihaela on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Mihaela”

How Mobile Devices Are Changing Customer Behaviors and Expectations

Twenty years ago if someone had told retailers that ½ of internet traffic streams from mobile devices or that 40% of Black Friday sales would come …

Mobile Usage & Mobile Marketing Statistics that You Need to Know [Infographic]

If your business performs Business to Consumer (B2C) transactions, then it’s very important that make yourself available based on where and how the …

Marketing

Augmented Reality Is Coming To Banner Ads

Augmented reality has been in stasis for the last couple of years, with app developers and gadget-makers still figuring out a mainstream use-case to trump the Pokémon GO phenomenon. London-based startup Blippar thinks the answer lies in advertising.<p>It’s been working with several automotive brands …

Augmented Reality

Are Marketers Underestimating The Value Of Mobile? [Infographic]

Smartphones are a major part of consumers’ lives. Increasingly, consumers are consulting their phones whenever they are in the market to buy a product or service. Yet many marketers are behind the curve on mobile.<p>This infographic examines the growing mobile opportunity and how companies can connect …

Mobile

INFOGRAPHIC: App Marketing Best Practices

http://ift.tt/28Pgad0<p>INFOGRAPHIC: App Marketing Best Practices<p>http://ift.tt/2pkKCT7<p>The team at Vizury recently shared with MMW one of the funniest, …

Facebook and Google completely dominate the digital ad industry

Google and Facebook together accounted for an astounding 99% of revenue growth from digital advertising in the US last year, according to an analysis of IAB estimates by Pivotal Research senior analyst Brian Wieser on Wednesday.<p>In a note to clients seen by Business Insider, Wieser said that both ad …

5 Tools to Measure Instagram Hashtag Performance

Do you use hashtags in your Instagram posts? Wondering which hashtags resonate best with your target audience? Choosing the right tool to analyze …

Infographics

Spotify acquires blockchain startup Mediachain to solve music’s attribution problem

Spotify has acquired the Brooklyn-based blockchain startup Mediachain Labs, whose team will join the company’s office in New York where they will work on developing better technology for connecting artists and other rights holders with the tracks hosted on Spotify’s service. Prior to its …

5 Things You Need to Know About Video Marketing

Video is here to stay! If you want to beat the competition and stand out in the crowd, video marketing might be your holy grail.<p>This story originally appeared on Bizness Apps<p>You have probably heard it everywhere: video marketing is the future -- and the present. Hubspot claims that “video content …

The Surprising Truth About Online Marketing (According to Science) | Inc.com

Good news for those of you looking to using LinkedIn to generate more sales leads with your content. New data released from LinkedIn reaffirms the importance of using original, unique and free content you create to "buy" the time, attention and interest of prospects on LinkedIn.<p>Releasing their …

Marketing

Barcelona cracks down on tourist numbers with accommodation law

Spanish city passes law to limit number of beds on offer and impose moratorium on building new hotels<p>The city of Barcelona passed a law on Friday to curb tourism as visitors have begun to overwhelm the city and anger local residents.<p>Last year the city’s 1.6 million residents were heavily …

Tourism

The Words That Work In Subject Lines, And The Surprise One That Don't

Short subjects, long subjects with prices, just a couple of words and an emoji. The email marketing world is full of advice -- particularly on …

Marketing

How To Share Compelling Video Storytelling In Your Social Media Marketing

The single most important strategy in today’s content marketing world is using video.<p>Whether it’s video on Facebook, Twitter, Snapchat or YouTube, …

Marketing

How to Use Customer Testimonials in Your Email Marketing

Customer testimonials are one of the most powerful tools that email marketers have in their conversion arsenal. Why? Because they work. And they work …

The future of Coke and Pepsi depends on the 'marketing trick of the century'

Bottled-water sales have more than doubled in the US in the last 15 years, with Americans buying 11.7 billion gallons of the beverage in 2015.<p>However, critics are questioning if the apparently healthy adjustment is as positive as it seems.<p>"Whereas municipal water utilities must share their …

Yuval Noah Harari on big data, Google and the end of free will

For thousands of years humans believed that authority came from the gods. Then, during the modern era, humanism gradually shifted authority from …

Sex, chocolate and disability: What marketers can learn from Maltesers' campaign

The ad opens with a familiar scene that could be lifted from an episode of US comedy <i>Girls</i> – a young woman is telling two friends about having sex …

Disability

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Infographic: Create a digital marketing measurement plan in 4 steps

Do you remember when measurement was fun?<p>You know, those days when your parents measured how much you grew each year by marking your height on the …

Visit Portugal: Road Trip Itinerary for Traveling South of Lisbon

Visit Portugal: Road Trip Itinerary for Traveling South of Lisbon<p>Updated on March 7, 2018<p>A road trip can be a great way to experience the best of …

Storytelling, The New Trend in Business

Posted by Social Media with Carmen Lascu on 09/09/2016<p>We are living in a world where cold calling and self promotion are no longer working and we …

The 3Cs Strategy for Digital Marketing

<b>A foolproof digital marketing strategy should be the cornerstone of every brand’s online presence. It helps you make the most of every growth</b> …