Michelle Schiano

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Google To Stop Labelling Games With In-App Purchases Free In The EU, Apple Touts Its Controls

In response to concerns held by the European Commission, and a request from the EU regulatory body to offer changes around how apps that offer in-app purchases are sold, Google will cease calling apps that feature in-app transactions free by the end of September (via Engadget). The EU has also said …

New Native Format For LinkedIn; Facebook Talks Video

<i>Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here.</i><p><b>More Native</b><p>LinkedIn is coming out of stealth with a new take on …

Advertising

Yahoo To Buy Flurry, Gaining Foothold In Booming App Tracking Market

Just a week after Yahoo’s Q2 earnings call, in which CEO Marissa Mayer said she was looking to position Yahoo as a “mobile-first company,” the M&A …

Advertising

Amazon to Make It Easier to Buy Its Ads With Self-Serve Tool

Amazon wants to make purchasing ads from the e-commerce giant as easy as buying a new book.<p>Amazon has built a self-service tool that will allow media …

Advertising Industry

Facebook Launches Save, A Read-It-Later List For Links, Places, And Media Pages

Two years after acqhiring read-it-later startup Spool, Facebook today launched a basic Pocket competitor called Save. It’s a feature for iOS, Android, and web that lets you store links from News Feed and Facebook Pages for Places, Events, Movies, TV shows, and music to a list where you can view …