Mehran Hassan

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The top 14 skills in the red hot market for marketing jobs

Has the market for marketers heated up?<p>Short answer: Yes.<p>Slightly longer answer: Yes, absolutely!<p>For a more complete answer, read on …<p>We all know that the marketing industry is changing quickly — so quickly that most organizations are having a hard time keeping up. So it’s no surprise that …

Hank Willis Thomas Reveals Truths About Women in Advertising

When I went to Hank Willis Thomas’s studio a few weeks ago, the artist showed me two photographs. The first showed model and actress Rebecca Romijn clad in a cream-colored bikini in the middle of Times Square clutching a glass of milk with a milk mustache on her face in a 1998 <i>Got Milk?</i> ad. The …

Selling

Luxury Society (@LuxurySociety) | Twitter

Did you know that 3 of the top brands that score highly in terms of proportion of influential users on Instagram and with more than 1,000 hashtagged …

How You Can Create the 'Perfect' Social Media Post (Infographic)

2 min read<p>This story originally appeared on PR Daily<p>We all wish there were a magic formula we could follow to create Facebook posts that our fans love or tweets that spark retweets by the thousands.<p>Alas, there isn't.<p>Each social network operates a little differently, and each brand's fans have their …

Social Media

A Scientific Guide to Posting Tweets, Facebook Posts, Emails and Blog Posts At the Best Time

We're pretty keen on optimal timing for social media here at Buffer, and I figured it was high time I collected all the information we have about online communication into one place. I've collected research and stats on Twitter, Facebook, email and blogging to help you find the best time to …

H&M’s New Story

H&M's new Internet-inspired retail concept on Regent Street offers women a complete lifestyle brand at affordable prices.<p><b>LONDON, United Kingdom</b> — On …

Marketing Is How It Feels

In a recent article I read that “.…aside from a few television spots and billboards here and there, Apple pretty much ignores marketing and …

How wearables are transforming marketing

The world has a new marketing change-maker in its midst. Wearables. The Internet of Things. Transformative. Innovative. Disruptive. A new marketing …

#SocialMedia Marketing: How to Find Engage With Your Target Customers On Facebook, Twitter LinkedIn - #infographic

#SocialMedia Marketing: How to Find & Engage With Your Target Customers On Facebook, Twitter & LinkedIn - #infographic<p><i>“If a tree falls in a forest</i> …

How to Use LinkedIn for Business

From choosing the best premium account to using the proper tools, here we walk you through the process of how to use LinkedIn for business.

5 Ways to Monitor Competitor Website Traffic

The entire goal of SEO (search engine optimization) is to get ahead of your competitors, by whatever Google-friendly means necessary. And just like …

Marketing

Fundamentals of Destination Marketing – 12 Ps of Property Marketing

While property marketers play a key role in securing value, they have often found it hard to capture and articulate precisely what it is that they …

When It Comes to Content Marketing, You Should Absolutely Double Down on Facebook

11 min read<p>This story originally appeared on BrianHonigman.com<p>To paraphrase Mark Twain: the reports of Facebook’s death have been greatly exaggerated.<p>There has been a Princeton study claiming that Facebook’s growth had stalled, a much maligned IPO and a slew of new competition from emerging social …

AdTech

How To Attract B2B Customers With Personalized Content

<i>Personalizing your content can help you attract more customers and stand out from the competition. And it may not take as much time or effort as you</i> …

How JPEG Handles Colors and Compression

Want to understand the math and science behind how JPEG files store your digital photographs? The YouTube channel Computerphile has a new series of …

China's new silk road could change global economics forever

Beginning with the marvelous tales of Marco Polo's travels across Eurasia to China, the Silk Road has never ceased to entrance the world. Now, the ancient cities of Samarkand, Baku, Tashkent, and Bukhara are once again firing the world's imagination.<p>China is building the world's greatest economic …

The 50 best burger joints in America, ranked

Our friends at Foursquare dug through their troves of user data to compile the list. Because the site now allows users to save and favorite venues they love, Foursquare was able to track down which burgers diners are raving about most across America.<p>To create this list, Foursquare included the …