FlipboardIcon version of the Flipboard logoEmail Marketing What Makes A Great Email Marketing Program?mediapost.com - George Bilbrey This year marks the 20th that I’ve been working in the email industry. I thought it might be a good time to codify some of what I’ve learned over …
FlipboardIcon version of the Flipboard logoAppleCare Apple Reportedly Pays Amazon $30M Monthly For Cloud Services in A Five-Year Dealmediapost.com - Laurie Sullivan When Amazon releases numbers on first-quarter 2019 results Thursday, RBC Capital Markets expects the company to report $58 billion in revenue, with …
FlipboardIcon version of the Flipboard logoDriving Older Vehicles Can Be Retrofitted With New Safety Systemsmediapost.com - New York Times Older cars can now be retrofitted with the newest in safety technology, which could be particularly beneficial to teen drivers, who are developing …
FlipboardIcon version of the Flipboard logoNorwegian Cruise Line Norwegian To Make Towel Animals By Request Onlymediapost.com - Orlando Sentinel Norwegian Cruise Line said it will no longer automatically create towel animals for all its passengers on some of its ships. The reason for …
ESPN 'ESPN the Magazine,' 'National Geographic' Top Social Media Engagementmediapost.com - Melynda Fuller According to the Magazine Media 360° Social Media Report for Q1 2019, five magazine brands and their number of total likes and followers across …
FlipboardIcon version of the Flipboard logoEmail Marketing Trendline Acquires Canadian Email Agency InboxMarketermediapost.com - Ray Schultz Trendline Interactive, an email consulting firm based in Austin, Texas, has acquired InboxMarketer, a Canadian email agency. Terms were not disclosed. …
North Face North Face Climber Tragedy Overshadows Earth Day Marketingmediapost.com - Sarah Mahoney From right: David Lama, Hansjörg Auer, Jess Roskelley Just as the North Face was gearing up for its well-orchestrated Earth Day push, Canadian …
FlipboardIcon version of the Flipboard logoEmail Marketing Inbox Dunning: Should Email Be Used For Debt Collection?mediapost.com - Ray Schultz Email, while loved by most groups of people, may lose some of that love if the Fair Debt Collection Practices Act (FDCPA) is amended to allow debt …
FlipboardIcon version of the Flipboard logoEmail Marketing Upland Software Acquires PostUp For $35 Millionmediapost.com - Ray Schultz Upland Software, Inc., a provider of cloud-based enterprise work management software, has acquired PostUp, a specialist in email and audience …
FlipboardIcon version of the Flipboard logoTime Warner Charter Reaches Deal To Remain In New Yorkmediapost.com - Wendy Davis Charter Communications has agreed to expand its rural broadband network in New York, in order to resolve a dispute with regulators. The tentative …
FlipboardIcon version of the Flipboard logoRamadan SEO Needs Lift From Social During Ramadan, Cinco de Mayo, Mother's Daymediapost.com - Laurie Sullivan Google in a Twitter tweet last week explained that marketers in some countries can now post automatically suggested reviews as customer testimonials …
FlipboardIcon version of the Flipboard logoMedia Industry How Marketers Can Profit From Streaming Video Boommediapost.com - Dallas Lawrence It should come as no surprise that OTT (over-the-top media streaming services) has gone mainstream. This sea change in how consumers view video …
FlipboardIcon version of the Flipboard logoMedia Companies Legacy Media Companies To Hit $4.9B In Digital Revsmediapost.com - Wayne Friedman Digital advertising generated by traditional broadcast/cable TV networks continues to rise. Estimates are digital ad revenues -- mostly coming from TV …
FlipboardIcon version of the Flipboard logoTransparency Transparency For Leads In Open Exchange Boosts Publisher Count Past 500mediapost.com - Laurie Sullivan PX, which helps marketers search and acquire customers through leads in an open exchange, hopes to bring transparency to an industry veiled in …
FlipboardIcon version of the Flipboard logoNordstrom An Insufficient Label: The True Value Of D2C Brandsmediapost.com - Nikhil Lai Some labels, like “startup” and “AI,” automatically add value to what they represent. An “ecommerce startup” seemingly has more growth potential than …
FlipboardIcon version of the Flipboard logoAndy W+K, adam&eveDDB Top ANDY Awardsmediapost.com - Larissa Faw Nike’s “Dream Crazy” by Wieden+Kennedy Portland and Park Pictures, John Lewis & Partners’ “The Boy and the Piano” by adam&eveDDB), and Libresse’s …
Jack Dorsey The Web's Dark Chapter Unveiled At TED 2019mediapost.com - Steven Rosenbaum Carole Cadwalladr speaks at TED2019 / Photo: Marla Aufmuth / TED Carole Cadwalladr isn’t an investigative reporter. She’s a feature writer for the …
FlipboardIcon version of the Flipboard logo Steve Clemons Heads To 'The Hill' As Editor-At-Large, Expands Eventsmediapost.com - Sara Guaglione The Hill has hired Steve Clemons to help expand the politics and policy publication’s editorial platforms. His focus is taking its events to the …
FlipboardIcon version of the Flipboard logoSmart Speaker Privacy And Security Still Concerns For Virtual Assistant Usersmediapost.com - Laurie Sullivan Some 41% of users of virtual assistants still admit to having concerns around trust, privacy and passive listening. Consumers say they will not give …
Media Industry Nielsen Rejects Citizenship Question Before Supreme Courtmediapost.com - Wayne Friedman Nielsen is getting into the 2020 census fight because of the Trump Administration’s effort to add a controversial citizenship question. “If the …
Spotify Spotify, Oracle Data Cloud Partner To Let Marketers Target Auto Buyersmediapost.com - Alex Weprin The streaming music service Spotify and the technology giant Oracle are partnering to help automative marketers more efficiently target potential car …
Media Industry 'Jeffersons,' 'All In The Family' Caught Up In Remake Maniamediapost.com - Adam Buckman It is open season on works from the past as producers seek to correct, or at least reimagine them. The latest such project comes to our attention via …
FlipboardIcon version of the Flipboard logoSearch Engine Marketing Tactics For Overcoming The Abandoned Cart Syndromemediapost.com - Forbes Retailers dread abandoned carts. But there are ways to ensure that shoppers complete their transactions. Here are 12 tactics that can help you …
FlipboardIcon version of the Flipboard logoSearch Engine Marketing APK Workarounds For Inbox For Gmail No Longer Workmediapost.com - Gadgets360 As expected, Inbox by Gmail is now officially dead, and workarounds using older APK versions are no longer effective—they now draw an “error” …
FlipboardIcon version of the Flipboard logoWalt Disney Company Disney+ Streaming Faces Distribution Challengesmediapost.com - Wayne Friedman While there is some euphoria over Walt Disney's new streaming service, there is also concerns about its TV networks distribution business, which …
FlipboardIcon version of the Flipboard logo DoubleVerify To Announce Further MRC Accreditationmediapost.com - Laurie Sullivan Measurement and analytics company DoubleVerify (DV) will announce Monday that the Media Rating Council (MRC) has granted it another accreditation. The …
Social Media Ad Pros Report Personal Decline In Social Media Usage, Cite Data Concernsmediapost.com - Joe Mandese One of the not-so-surprising things I learned from Advertiser Perceptions’ benchmark study of the role “trust” is playing in media planning and …
Jeans With $100 Hyperlocal Jeans, Wrangler Brings Sustainability Homemediapost.com - Sarah Mahoney While apparel brands struggle to make peace with their ugly environmental impact, Wrangler is introducing an unexpected way to bring sustainability …
FlipboardIcon version of the Flipboard logoTesla As Tesla Trims Board, Elon Musk Banks On Autonomous Vehiclesmediapost.com - Thom Forbes Tesla announced Friday that it intended to trim its board of directors from 11 to seven members over the next couple of years so that it can “operate …
FlipboardIcon version of the Flipboard logoEarth Day Earth Day Meets The Billboard Industrymediapost.com - Denis Hayes I cold-called the billboard industry to pitch Earth Day. The response proves an old adage in sales — you never know till you ask — and also illustrates …
