Marty Neill

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Top 4 keywords every brand should monitor

Most marketers know that tracking keyword rankings properly is important and have keyword tracking tools to help them make sure their top keywords are performing well in Google and other top search engines. To add to tracking organic keywords, there’s social media monitoring that entered the …

AdWords

Startup Lessons with Taiwan’s ‘Adobe-Killer’

Vectr is a Taiwan-based startup going places in the world of graphics and design software. It has already netted close to US$1 million in angel investment from Silicon Valley and has more funding on the way. Chief executive and co-founder Nick Budden talks to <i>The News Lens</i> about the exciting journey …

Crafting a Solid Content Marketing Plan

Advertising was a simpler thing before the advent of the Internet. Now, your messages compete with millions of social media updates. So how can you …

The Most Important Google Search Rank Factors [Infographic]

Ranking among the top Google search results is increasingly driven by dynamic factors, such as content relevance and user intent, rather than static …

Top 10

A Retro Space Invaders Arcade Cabinet Backpack

ThinkGeek is featuring an officially licensed Space Invaders Arcade Cabinet Backpack that provides a retro way of storing all of your small, medium, …

Retrogaming

Vintage Arcade Rooms Photographs

Currently fashionable, the 70′ & 80′ aren’t only famous for their unique music and style : Video Arcades, birthplace of gaming culture marked these …

Goodbye Google Keyword Planner, Hello Keyword Research Using PPC

Did you sigh when you heard Google is revoking free full access to its Keyword Planner? Your first reaction was probably like mine: Google is …

AdWords

How To Turn Financial Data Into Insights - 6 Analytics Everyone Should Know

This column is by Leading Business and Data Expert, Bernard Marr<p>In today’s data-filled world, analytics is an essential part of staying competitive. …

Big Data

Getting Started With Agile Marketing Measurement

The benefits of agile measurement and marketing are clear. As an example, a McKinsey study published in Harvard Business Review rated the analytics and agility capabilities of various companies’ marketing orgs on a scale of 1 to 7; they found that being 3 points higher on the scale corresponded to …

Marketing

The Advanced Guide to Setting Up a DIY Game Console with a Raspberry Pi

It’s no secret that turning a Raspberry Pi into a retro game console is hands-down the most popular, easy, and fun project you can do with a Pi. That …

4 Reasons Marketing Initiatives Fail

Over the years, I’ve been fortunate enough to work with organizations across nearly every industry from global enterprise to SMB. When it comes to …

Modern Relics: The glory days of the video game arcade

<i>The relentless march of technological development means once cutting edge inventions are continually being relegated to the scrapheap, or at least</i> …

Retrogaming
eCommerce

Photos: The golden age of video arcades

Further proof 80s kids are still cooler than us<p>Put down your <i>Halo</i> headsets for a moment and remember, if you will, a time before “gaming.” In the …

Profitability

Old Arcade Machines On The Factory Floor

Every dusty old arcade cabinet sitting in the corner of a pub or rotting in a warehouse somewhere was once shiny and brand new, assembled by workers …

Retrogaming

This Disney Parks-Themed NES and Its Games Would Be Incredible

It’s hard enough to get your hands on a regular version of Nintendo’s tiny NES Classic Edition, so could you imagine the frenzy that’d take way if …

Walt Disney Company

How to Plan Your Content Marketing Calendar

As the year 2016 winds to a close, it is yet again time to fine-tune or create a unique content marketing plan for your business in the year 2017. …

Marketing

One-upping the NES Classic Edition with the Raspberry Pi 3 and RetroPie | Ars Technica

NES Classic is no more, but luckily cheap hobbyist boards are great for little projects.<p>Last November, Nintendo surprised everyone by going back to …

Raspberry Pi

Here's Why Your Sales Reps Are Losing Deals | Inc.com

I've spent a good portion of my career in B2B tech sales and business development. I believe my background in sales and lead generation has made me a better marketer and entrepreneur today.<p>Throughout my years in B2B, I've seen both highly successful sales teams and ones that are failing. For this …

Business Development

3 Steps To Understanding Whether PPC Will Work For You

PPC can be one of the best ways to create a revenue stream for your business. Read on to learn whether or not PPC is what your business needs.

Don't Make This Mistake in Building Your Content Marketing Plan | Inc.com

We're coming to the end of the year, and many businesses are looking ahead to their 2017 marketing plans. Whether you're a startup or an established business, content marketing's likely to be part of your game plan: 88% of B2B companies are currently using content marketing in their marketing …

Marketing
Marketing

Why Customer Data Should Shape Your Marketing Strategy [Infographic]

Imagine yourself out for dinner with a friend or loved one. You visit a small pizzeria that just opened in the neighborhood. Let’s say the food is …

Customer Experience

Email Sales Funnels: How to Automate Your Sales

Do you have an automated way to market to your email list? Are you thinking of creating a sales funnel? To explore how to automate your email …

Marketing

Friday the 13th for NES is being adapted into a movie, and it needs your help

Ladies, and gentleman, it’s finally happening. <b>Friday the 13th</b> for the NES <i></i>is being made into a live-action film.<p>I remember the first time I popped</b> …

NES

The First Object Database for Node: Introducing Realm Node.js

Today, we’re announcing something completely different: Realm Node.js.

Want to listen to a bunch of people talking about video game music?

<b>Want to listen to a bunch of people talking about video game music?</b> You’re in luck. Last week I stopped by the Portland-based podcast The Future of …

SoundCloud

10 Data Analysis and Dashboarding tools used in Digital Marketing

Digital marketers spend day in and day out working with a wealth of data – in many cases to the point where it can be considered an art form. This …

Big Data