Mark Adadrious Benson Jr.

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American will try no-frills pricing next year

October 26, 2015 | 5:00 AM<p>Embed Code<iframe src="https://www.marketplace.org/2015/10/26/business/american-will-try-no-frills-pricing-next-year/popout" frameborder="0" width="100%" height="240px"></iframe><p>Copy<br>• Close<p>Embed Code<iframe …

American Airlines

Coke bundles all of its products into one campaign.

Coca-Cola is rolling out a huge change in how it markets its signature drinks. For the first time, it’s going to promote Coke brands together, with Coke, Diet Coke, Coke Zero and Coke Life all under one worldwide marketing campaign. The company spent $3.5 billion on ads in 2014, so a change in how …

Advertising

10 Topics to Follow the Democratic National Convention

After a tumultuous four days in Cleveland for the Republican Party, members of the Democratic Party head to primetime this week for their convention in Philadelphia. Democratic elected officials, leaders and supporters are expected to nominate Hillary Clinton and Virginia Sen. Tim Kaine as their …

Government