Mariana Savarese

484 Flips | 2 Magazines | 11 Likes | 5 Following | 346 Followers | @Marian | Keep up with Mariana Savarese on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Mariana Savarese”

Nikon versus Canon: A Story Of Technology Change

Nikon losing the leadership position to Canon in the market for professional photography is a story involving technology transitions over a period of …

The Power of RAW on iPhone, Part 2: Editing RAW

This is the second in a series of posts on RAW photography on iPhone. I previously wrote about what RAW is by explaining a little on how cameras …

The Power of RAW on iPhone, Part 1: Shooting RAW

I take a lot of photos. Usually I pack either a Sony A7R2 or a Leica M—two cameras with massive sensors and brilliant lenses.<p>But lately, I’ve been …

Mobile Photography

The New Role Of Marketing

The new role of marketing? Create people-friendly businesses.<p>Advertising is always changing. Remember when UX was all the rage, along with its little …

Here Come The Copyright Bots For Hire, With Lawyers In Tow

Anyone can now find infringers, send take-down requests, and quickly demand thousands in damages. Can the trolls be far behind?<p>Christy Turner will do a lot for a good picture of the night sky. The Calgary-based photographer feeds her passion for the Northern Lights by monitoring weather conditions …

5 Reasons Why Demographic Targeting Is Out and Behavioral Targeting Is In for 2018

Between Generation X, millennials and Gen Y, marketers are getting pulled in every direction.<p>Take the millennial segment of 18- to 34-year-olds. At …

Benetton y Oliviero Toscani celebran la diversidad en su campaña para primavera

Benetton ha querido <b>llenar de flores de todos los tipos</b> y colores su última colección Primavera Verano. Margaritas, rosas, claveles o girasoles llegan …

States of Vulnerability Photographs by Matt Black

Award-winning photographer <b>Matt Black</b> has spent the past four years traveling the country to document impoverished communities for his project, “The …

2017’s Best and Worst Brand Names—And 3 Naming Trends For 2018

Naming a brand is one of the most important things a company does, yet many people just go with what “feels good.” Here’s who got it right in 2017, and who got it very, very wrong (looking at you, Amazon).<p>When naming is done well—be it for a business, a band, a product, or anything—it paves the way …

Inbound Marketing Basics: How to Attract & Convert Website Visitors [Infographic]

Are you looking for ways to generate website visitors? Want to know how to convert those visitors into paying customers?<p>Branex share the fundamentals …

Pictures of powder: Meet the color blind ski photographer

<b>(CNN) —</b> The mountain is silent save for his thumping heart as he waits for the skier to drop into the frame.<p>As an explosion of snow pierces the sparkling air, he fires the shutter, tracking the powdery backwash down the slope.<p>But photographer Oskar Enander won't see these stunning images in the …

Engaging Generation Z: Marketing to a New Brand of Consumer

Generation Z is widely recognized as the next consumer powerhouse. Now all 22 or younger, Gen-Zers are expected to account for about 40 percent of …

The Future Of Retail In The Age Of Amazon

As Jeff Bezos’s juggernaut continues to grow, forward-thinking competitors are finding creative ways to succeed—and be what Amazon can never be.<p>The Mall of America’s terrazzo floors, glazed white like doughnut frosting, ribbon out in every direction, creating a vast mirror maze of consumerism with …

eCommerce

Elon Musk: The Architect of Tomorrow

It's mid-afternoon on a Friday at SpaceX headquarters in Hawthorne, California, and three of Elon Musk's children are gathered around him – one of …

Image of determined 16-year-old migrant wins Taylor Wessing portrait prize

An arresting photograph of a solemn 16-year-old migrant from Mali taken after he had been rescued from the Mediterranean Sea has won a major portrait award.<p>The Spanish photojournalist César Dezfuli was named winner of the 2017 Taylor Wessing prize at a ceremony on Tuesday night at London’s National …

Photography

These days, every place in the world wants to market its unique identity – and an industry has sprung up to help put them on the map. By Samanth Subramanian<p>Lipetsk is already on the map: right there, on page 23 of the Collins World Atlas, a region of 1.2 million people, dead south from Moscow and …

London School of Economics

Here Are the Food Trends to Look Forward to in 2018

Earlier this week, Whole Foods practiced its hand at trend forecasting. The chain’s global buyers and experts culled their data and surfaced a list of what they're predicting to be the top food trends of 2018. The Austin, Texas-based grocers are no strangers to the ebbs and flows of the market, so …

The Street Photography Composition Manual

“The photographer’s eye is perpetually evaluating. A photographer can bring coincidence of line simply by moving his head a fraction of a millimeter. …

The 10 Greatest Social Media Advertising Tips for Content Marketers

Let’s start with the bad news first. It’s tougher than ever to get your content noticed.<p>Changes to Google’s search results pages have further …

Marketing

A Picture Is Worth a Thousand Words: 29 Photographers React to the 2016 Election

We asked <i>W</i>'s roster of photographers to contribute images that express how they feel in the aftermath of the 2016 presidential election. They were free to capture what they wanted, or supply an existing image. Here are the beautiful and diverse results.

Adobe and Berkeley's new smart editing tool will blow your mind

Over the years, Adobe’s excellent software has firmly established the company as one of the most influential sources of innovation in image manipulation and it seems the Photoshop-maker intends to keep things this way.<p>The company has partnered up with researchers from the University of Berkeley to …

TV Ad Pricing Chart: 'Grey's Anatomy' Returns to the Top 10 | Media - AdAge

How Much For a 30-Second TV Spot?<p>Explore Our Interactive Chart<p>Network<p>Show<p>Day/Time<p>2016 Price ($)<p>2015 Price ($)<p>% Change<p>5<p>Supergirl<p>108Monday<br>8 …

The Story Behind TIME's Original 9/11 Cover

TIME's original 9/11 cover photographed by Lyle Owerko, on September 11, 2001<br>TIME—Photograph by Lyle Owerko<p>1 of 12<p>On the morning of September 11, …

The Story Behind the Haunting 9/11 Photo of a Man Falling From the Twin Towers

James Nachtwey for TIME<p>James Nachtwey for TIME<p>James Nachtwey for TIME<p>James Nachtwey for TIME<p>James Nachtwey for TIME<p>James Nachtwey for TIME<p>James …

Why Apple Axing the Headphone Jack Is a Good Thing

The new Apple (aapl) iPhone has something missing: the small socket millions of us have used for years to plug in headphones.<p>While some fans opposed …

How Snapchat Is Challenging Professional Photography

Not too long ago, vertical imagery was the mockery of the online photo world. The criticism came from everywhere. For <i>Outside</i>’s Grayson Schaffer, …

The Apple Store is now simply 'Apple,' company says

It's called Apple, not the Apple Store.<p>The Cupertino company has decreed that its chain of retail stores will now only be referred to thusly in what …

Apple Store

See How This Photographer Captured Rio's Gangland

BuzzFeed News talks with Joao Pina about his longterm project in Rio's favelas.<p>We spoke with João Pina, the photographer behind <i>Gangland</i>, a stunning series that caught our attention during Visura's open call for stories about Brazil. The country is in turmoil, with its economy suffering and its …

Pokémon Go keeps shattering records, closes in on Snapchat

A week after its initial release, the hype around Pokémon Go is still growing.<p>The latest research by SurveyMonkey claims the app has already become the biggest mobile game in US history when it comes to daily active users, breezing through competitors like Slither.io and Candy Crush.<p>Considering …