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Start Up Success
Hey, founders — before you name your startup something stupid, read this

Hey, founders — before you name your startup something stupid, read this

VentureBeat - Jordan Novet

Encapsulating a business in a single word or phrase can be a daunting task. For startups, the name of the business becomes the first word of every investor pitch and the first message that’s spread to potential users. Although it’s often dramatized, a solid name can be a startup’s first step toward …

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