Marcel Luis Palacios

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Everything is branding: The expanding influence of the CMO

<i>by Alicia Hatch, CMO of Deloitte Digital</i><p>Every marketer knows that customer-centric companies are winning in our digital world. If you’re uncertain by …

15 Books These Successful Executives Say Inspired Them the Most | Inc.com

Whether you still flip pages, tap an e-reader or listen to audio, a good book can be a perfect companion, relaxation aid or source of inspiration. Check out these quotes from more than a dozen CEOs and founders who name their favorite book and explain why it resonated with them.<p>1. "Peers Inc." by …

Mary Shelley

I read the 87-year-old book recommended by Elon Musk, and my favorite chapter reveals the dark side of innovation and adventure

The book spotlights a dirty dozen of historical characters who rebelled against convention in some form (with occasionally disastrous results). Bolitho's renderings of this rogue's gallery of figures is historically problematic in parts, but it still makes for an interesting read — one that reveals …

Ancient History

Why the average investor is so bad at it

The annual Quantitative Analysis of Investor Behaviour study from financial services consulting firm Dalbar Inc. is a tough read. Not because it's data-heavy and dry (though it is), but because of its implications.<p>Every year, the survey looks at U.S. mutual fund inflows and outflows, using these …

7 Must-Read Classic Business Books | Inc.com

Summer vacation. For most founders of early-stage and fast-growth companies those two words together are about as foreign as snow in August. Still, summer does tend to slow down the pace somewhat.<p>So whether you are one of the lucky ones who's managed to negotiate a few days on the beach or you …

Entrepreneurship

The 5 Best Money Books For Entrepreneurs

When it comes to books on business, marketing and management, entrepreneurs are overrun with choices. But when it comes to books on money, entrepreneurs are underserved. It’s not that money books don’t exist, it’s that they rarely look at money through the eyes of an entrepreneur. So here are 5 …

Entrepreneurship

20 Inspirational And Useful Business Books To Read in 2016

Personally, I enjoy reading books, especially when I know I can recommend them in the future, in place of long explanations on a topic. For example, …

Small Business

18 choices millionaires make that the rest of us don't

Getting rich isn't reserved for a lucky, select few.<p>"Like most things in life, becoming good at attracting money is no different than becoming good at anything else, be it being a sub-par golfer, losing weight, or mastering a second language," writes self-made millionaire Steve Siebold, author of …

14 books that will change the way you think about money

A lot of what holds people back from financial success are their thoughts and beliefs about money — not their job title or salary.<p>It turns out, you're probably already making enough money to become rich, as David Bach preaches in "The Automatic Millionaire"; and you <i>can</i> splurge on a $4 mocha and …