MarTech Advisor
MarTech Advisor is a leading digital resource for unbiased news, in-depth research, expert views and perspectives on the constantly evolving marketing technology space. MarTech Advisor facilitates the modern-marketers’ digital transformation journey and helps them succeed. Our community of over a million professionals includes highly engaged thought leaders, marketing experts, and practitioners looking to create business impact with martech. MarTech Advisor is a part of Ziff Davis B2B, one of the fastest-growing online business and technology media companies in the world.
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- As the evolution of technology continues to create endless new marketing and communication channels, roles within marketing, particularly CMO, are shifting. As these shifts occur, this article by Nata …
- Looking to get more out of your native advertising efforts? Here are five native ad tips to manage your budget effectively.
- Landing pages are a crucial component of the digital marketing strategy to improve User experience and, therefore, conversions. Marketers work with conversion rate optimization (CRO) experts, copywrit …
- As people are spending more time on social media platforms, the demand for paid ads on Facebook is decreasing, writes, Yuval Ben-Itzhak, CEO, Socialbakers