Maggie McKenna

40 Flips | 4 Magazines | @MaggieMcKenna | Keep up with Maggie McKenna on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Maggie McKenna”

How BuzzFeed’s Tasty Conquered Online Food

We need to talk about overhead instructional videos of people making food. You know the ones I mean. Open up Facebook or Instagram and you’ll bump into one or two or a billion of them.<p>Consider “Sliders 4 Ways,” in which a disembodied pair of hands moving at bullet speed turns dinner rolls and a …

Why Brands Like L’Oréal and Acura Are Betting Big on Augmented Reality

Two weeks ago, Acura set up a racetrack in El Toro, Calif., around a former Marine base and asked four influencers to drive a car as quickly and …

Why I’m never signing up for Amazon Prime

It’s Prime Day 2017, which is Amazon’s now-annual midsummer deals bonanza designed to entice the few of us that are left without a Prime subscription to sign up. Thousands of prices get slashed, as if being admonished for their insolent cost, and replaced with marginally more affordable ones. …

With $50 million in funding, Brandless sells everyday essentials for $3 each

It’s probably never been a better time to be a new CPG brand. Thanks to new distribution channels like Facebook, Twitter, Instagram and YouTube, it’s never been easier — or cheaper — for a new brand to build and audience and find customers online.<p>Brandless, the brainchild of serial entrepreneurs …

How Cleveland Reacted to a Series of Strange Billboards, and What It Says About Outdoor Ads

While outdoor advertising is often phenomenal, it’s frequently a blight on the landscape and hasn’t earned its right to block out nature or the …

How Instagram is reshaping restaurant design

When it came time to design their first restaurant, Media Noche, San Francisco entrepreneurs Madelyn Markoe and Jessie Barker found themselves lacking inspiration. Their designer had asked them for ideas and they felt like “deer in headlights.” Ultimately, Markoe says, they came up with a single …

There are only four types of Facebook users, researchers have found

Anyone who uses Facebook can safely assume that to the company we are all one type of one thing: bundles of sellable data. The massive social network is more than one thing to its customers, however. Some of us use it to keep tabs on distant friends, for instance, and others to promote their …

Big food companies are trying to reverse the curse of the center aisle

Shoppers are increasingly shunning the center of grocery stores and hugging the perimeter as they trade packaged food for fresh food. That's bad news …

A Solution for Struggling Small Towns: Organic Food?

When the point-of-sale giant NCR decided to shutter its Viroqua, Wisconsin, factory in January 2009, 80 or so jobs disappeared, and the town of 4,300 …

A Visit to Dr. Yum Means a Checkup and a Cooking Class

Imagine going to the doctor and getting a cooking lesson! That's what happens at a doctor's practice near Washington D.C. Dr. Yum Pediatrics is half …

Cold Brew Might Save the Coffee Market

Can cold brew perk up sleepy coffee markets?<p>Surging sales of the trendy summertime drink have companies including Starbucks Corp. and Dunkin’ Donuts …

Coffee

A New Guard of Coffee Is Shaking Up Budapest’s Old World Café Culture

Folks who visit Budapest typically seek out grand, Old World cafés—the ones with layered sponge cakes on display and gilded backdrops for their caffeine fixes. It reminds them of a bygone era, of the palatial buildings they glide by on their obligatory Danube River cruises. Dropping into the …

A Coffee Cap Makes Makes Throat & Nose Surgery More Precise

If at this point you aren’t amazed by the litany of uses for coffee, then I don’t think anything will ever convince you. But try this coffee cap on …

Turning vegan cheese into a big business

US consumers who grew up eating a traditional diet often find giving up dairy cheese one of the toughest parts of transitioning to a vegan diet, and …

How Do You Become The Best Cheesemonger In The World?

When you walk into a cheese shop to buy a wedge for your next party, your go-to person behind the counter is the cheesemonger. In France, where cheese is king, this role is crystal clear. In the U.S., it's a bit hazy.<p>In case you are wondering, a monger is a bit of a cheese therapist. It's someone …

Santa Fe

How Cheese Saved an Oregon Town

For over 100 years, the Bandon Cheese Factory in Bandon, Oregon, was the pride of the town. The cheese brought in the tourists, the factory employed the locals, and the business kept the town afloat.<p>Then 17 years ago disaster struck. A national competitor, Tillamook Cheese, bought the name, closed …

Here's how Four Loko became a thing again

Thursday, May 3, 2018<p>Navigation Editors’ Picks Weather Search<p>A marketing exec on sexism—and it's not just from men<br>• How to create and sustain more …

Artificial Sweeteners Don't Help People Lose Weight, Review Finds

The theory behind artificial sweeteners is simple: If you use them instead of sugar, you get the joy of sweet-tasting beverages and foods without the downer of extra calories, potential weight gain and related health issues.<p>In practice, it's not so simple, as a review of the scientific evidence on …

A Life Less Ordinary: Why Energy Drinks?

Energy drinks are payment for a crime we haven’t committed yet. They are not products of the present time, but seem to have arrived from some …