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5 Steps to Starting Your Own Home Based Food Production Business

Contrary to popular belief, an economically turbulent era can be a great time to start a home based business. If you are interested in putting your …

Geopieces is a Social Discovery App That Takes Geotagging To The Next Level

Discovery apps have been the primary booster for the travel industry ever since their introduction brought a surge in traffic on Android and iOS App …

Content is Key in Marketing Automation

Any company looking to increase its customer base has explored new ways to market its products or services. Keeping up with marketing trends is often …

How to Determine Market and Sales Potential

Before you take a new product or service to market, it is important for you to determine the market and sales potential of the new invention product …

How To Find Jobs After Graduation

While at the university, it seems everything is going properly. “I am a student and all ahead”. But don’t forget that the future is in the present …

Why Research Can Make or Break Your Business Start Up

The route to starting up your own business can be long and challenging, but with the right planning process there’s nothing to stop you from heading …

Why is Integrated Brand Communications a Bigger Focus Than Integrated Marketing

Marketing and selling a product is a whole lot easier than getting customers hooked to your brand. They’ll drink the kool-aid without delving too …

Five Brand Engagement Campaigns That Struck Gold

Brand engagement is a fickle thing, and throwing money around isn’t always a guarantee that it’s going to captivate the target market. It always …

Berlin City Beat – The Ultimate Guide for Those Who Wish to Startup in Berlin

Given the fact that this city has one of the most temperate seasonal climates in the European continent due to its location amongst the plains, it’s …

Wait for It – How to Improve the Queuing Experience for Your Customers

If you have ever waited in a long and poorly managed queue as a customer, you know just how frustrating this can be. You inch forward, waiting for …

How coworking accelerates your workpace and makes you work smarter, Feedback from Felena Hanson and more

There’s a silent revolution underway in how entrepreneurs, telecommuting professionals, independent contractors, creative types and other sundry lone …

eBay’s evolution and awesome take-backs for newbies on eBay!

The story begins with Pierre Omidyar who developed software for Apple computers and worked with Claris. It starts in September 1995 when Pierre sat …

Social Commerce on Shopify, Best Apps to make your Online Store go Social

We have tons of stats about social commerce that you will find very interesting and useful, but there’s only two sets of data that you really need to …

A strategic guide to design logo for your startup

Before rushing into how logos are helping brands to make a foothold in the market, let’s take a look at what differentiates branding from marketing. …

NYC City Beat-A Handy Guide for those who want to startup in NYC

Just last month when we started chalking out our sketch on preparing a kickass handy startup guide on NYC, to be very frank, we went haywire at …

Etsy’s social commerce platform paving the way for a new economy-Facts, Stories and a Cheat Sheet

After we released an infographic on “The Rise of Social Commerce”, documenting its growth and its spread, this week we are up again to narrow down …

Rise of social commerce – Influencing how people spend for shopping online

<b>Foreword by By Kevin Lee, Co-Founder and CEO, of We-Care.com (@WeCare) & didit.com (@DiditMarketing)</b> “Marketers are discovering that social commerce …

Top 5 Apps for Small Businesses That Can Take You to the Next Level of Greatness

With the right apps, intrepid entrepreneurs can conduct almost all their business from a smartphone or tablet. Start with these five amazing small …

Where do Entrepreneurs and Startups Spawn From? An insight from Kauffman Foundation

If you think that big companies lay eggs that hatch into little startups that grow and thereby continue the cycle of business life, you’d be closer …

Deciding on your startup valuation? Did you know the basics?

Let’s lay down the basics. Valuation is simply the value of a company. There are folks who make a career out of projecting valuations. Since most of …

Four steps to protect your small business data from light-fingered staff

Traditionally cybercrime was considered a problem for larger companies and corporates. Small and medium-sized enterprises (SMEs) felt safe in the …

Why are businesses looking for more DIY solutions?

Nowadays, DIY trend has become a popular reality in the world of innovations. Recent years have been steadily marked by the increasing influence of …

Kickstarter vs Indiegogo – By the Numbers

The Ubuntu Edge campaign, which raised $10,267,352 on Indiegogo from more than 22,053 contributions, highlighted the enormous potential of …

Effective Email Marketing in the Era of Social Networks and Mobile Internet

There’s now an ongoing debate about whether email marketing is giving way to social networks and smart phones. But as things stand today, an email is …

Framing the Debate: Does Your Company Even Need a BYOD Policy?

BYOD, an acronym for “bring your own device,” is a phrase that refers to the practice of allowing employees to bring their personal devices to work …

Soaring office rentals in NYC, courtesy tech start-ups

Some incredible revelations by a report released by a real estate services company CBRE suggest that Asia dominates world’s most expensive office …

Why should startups think more about customer feedback than building new features everyday?

Startup founders basking in the glory of their game-changing project, VC funds and the adulation of compliant employees often forget who’s the boss. …

How to avoid some really dumb hiring mistakes while in a startup

One of the key qualities expected of the leadership in any organization is the ability to make the right hires. A giant company like Yahoo may be …

Meals on Wheels in NYC: Wobbly or Firm?

New York City – the global power city that never sleeps and yet loves to eat. So there we have an institution in itself – the concept of meals on …

Factors you should keep in mind while choosing the right legal firm for your startup

Lawyers are an essential part of a startup, and bring more value than most other advisors and service providers. It would be helpful to stop thinking …