Lynsey Thornberry

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Google Glass Is Being Trialled At European Airport

One of Europe’s busiest airports, Amsterdam’s Schiphol hub in the Netherlands, is trialling Google Glass for use by airport authority officers as a hands-free way to look up gate and airplane information.<p>It’s also testing Google’s face computer on travelers passing through the terminal in a bid to …

Every Social Media Measurement Metric You Should Know

Providing excellent customer service is one of the top priorities of a successful business. Companies like Zappos have famously built their entire strategy on striving to give customers an amazing experience. It was this single-minded focus that led Zappos to be one of the first retailers to use …

Social may be the tipping point in the m-commerce revolution

If entrepreneur Jesse Pujji’s prediction is right, 2015 will be the year of global mobile ecommerce (or m-commerce).<p>And social companies like Facebook and Twitter may increasingly lead the way, he says.<p>Pujji is CEO of Ampush, an ad tech company specializing in reaching consumers on social …

Using Social Media Metrics to Inform Your Digital Strategy

The value of social media metrics goes far beyond just showing where to post and when on social networks. This data can be a window into the …

Oil Prices Plunged—Why Haven't Airfares and Some Home Energy Bills?

Low energy prices won't necessarily reduce prices for certain consumers.<p>Now that the price of crude oil has sunk to a six-year low, gasoline is much cheaper, but airfares and some home energy bills still seem head-scratchingly high. Why isn't everyone seeing relief?<p>The cost of jet fuel, for …

Hack puts iPhone notifications on an Android Wear watch

Android Wear isn't going to officially support iOS devices any time soon, but that doesn't mean that the two platforms can never see eye-to-eye. Developer Mohammad Abu-Garbeyyeh has tweaked Android Wear to make it display an iPhone's notifications using the same ANCS technology as Pebble's …

Wear OS

Social Media Marketing: So What Does It Actually Mean?

Is social media marketing for brand awareness, loyalty or is it an acquisition tool? When consulting for brands around Europe I come across this …

National Geographic Travel

Travel

How to Be a Good Traveler in 10 Easy Steps

Those who leave their homes for temporary jaunts to other places can be sorted into three basic categories:<p>Tourists, travelers, and good travelers.<p>(Notice that last one wasn’t capitalized — this isn’t about me.)<p>I owe many of my most memorable trips to the serendipitous kindness of strangers, and am …

Top 10: characterful Venice hotels

An insider's guide to the most characterful hotels in Venice, including the best hotels for chic suites, striking décor, beautiful gardens and quirky art collections, in locations near the Grand Canal and St Mark's Square.<p>Hotel Metropole<p>Venice, Veneto, Italy<p>8 Telegraph expert rating<p>The …

Slow Journalism: Deep Storytelling in the Digital Age

Changing Planet<p><i>You are invited to join our conversation on reporting with a slower beat in an increasingly fast-tempo world. Tune in to a live panel discussion with journalists (to appear here) on Tuesday, January 13 at 6:30 PM EST</i><i>. Ask your questions on Twitter with the hashtag #DigitalCampfire or</i> …

The Simple SEO Lesson that Won’t Invoke Your Gag Reflex

<i>Barry Feldman is a content marketing consultant, copywriter, social media advisor and more. This post has been adapted from an original version on his blog, Feldman Creative.</i><p><i>“We really do want to understand SEO.”</i><p>I was on a conference call with a client who said that. And then:<p><i>“Let’s plan to have a</i> …

Facebook And YouTube Account For Almost 40% Of All Mobile Internet Traffic

At Business Insider's IGNITION event last week, Business Insider CEO Henry Blodget detailed the future of the digital landscape, pointing out some important trends. For example, more than a quarter of all internet traffic now comes from smartphones and tablets — and two big internet properties are …

Facebook Is Thinking About Adding A 'Dislike' Button

"We're thinking about it," Zuckerberg said. "It's an interesting question."<p>Zuckerberg said he didn't want a dislike button to become a way for users to be shame others on the site.<p>The Facebook CEO said a dislike button would make sense for instances when users wanted to express themselves but …

Why Facebook's New Search Tool Could Ding Yelp

Every so often Facebook updates its service with a new feature, something aimed not at making money directly but keeping us lurking around the site with a more useful or addictive experience. The latest is Facebook Search, an upgrade to the Graph Search tool that Mark Zuckerberg announced in …

Apple Soars to New Heights as United Purchases 23,000 iPhones

United Airlines is purchasing 23,000 iPhone 6 Plus phones for their flight attendants. I thought my family had a lot of iPhones but that's ridiculous! Seriously, each flight attendant will get the large iPhone for official use.<p>The phones will handle onboard retail transactions and allow the …

The future of travel: what will holidays look like in 2024?

What does the future hold for travel? Check-in by robot? Budget space flights? Virtual holidays? Flight comparison site Skyscanner is offering a glimpse of what the 2024 holiday experience could be like with its Future of Travel report. We’ve digested the findings and come up with a few ideas that …

Travels with Google: does technology improve or spoil the holiday experience?

Talking on your phone in the street has become accepted behaviour. Talking to your phone in the street is a different matter. So I’m feeling more than a little self-conscious as, in the middle of the camera-happy crowds on Florence’s Ponte Vecchio, I ask my smartphone: “OK Google. Show me a good …

The Absolute Beginner's Guide to Social Media

Be selective<p>Your early foray into social media might seem a bit daunting and it can indeed quickly overwhelm you if you try too much, too soon. Don’t make this mistake. There’s no need to dive headlong into a long list of networks, or even the top four, right out of the gate.<p>Pick just one or two. …

10 Apps Every Traveller Needs

Travelling isn't about pull-out maps and carrying around a dozen guide books anymore. It's much simpler. Just pack your smartphone and you'll have …