Lore Dessent

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How to Get More Instagram Followers for Your Business Page

Unless you have been living under a rock since 2012, you know just how much Instagram has changed and how it is now a major player in the world of …

UX Design for Email Newsletters: 5 Things to Know

The topic of UX in relation to email newsletters perhaps doesn’t come up that often in conversation. Not that I talk about email newsletters that …

10 free Instagram tools for PR pros and marketers

Instagram has become a must-have channel for PR and marketing pros’ social media strategies.<p>It is one of the world’s top networking sites, with more …

4 Strategies to Produce Deep, Meaningful Work

“The ability to perform deep work is becoming increasingly rare at exactly the same time it is becoming increasingly valuable in our economy. As a …

The Culture Of Doing: What You Should Be Getting Out Of Productivity Apps

25 Time Management Hacks That Actually Work | Inc.com

Have you ever wondered why some people are uber-productive? You know the people who always respond to emails and finish projects on time. It's not because they work 80 hours a week.<p>They're so productive because they're masters of time management.<p>While time management is a skill that everyone should …

Time Management

E-mail marketing: 8 tips om de aandacht langer dan 8 seconden vast te houden

Je leest het overal, onder andere in dit rapport van Microsoft: de gemiddelde aandachtsspanne van mensen is de voorbije jaren spectaculair afgenomen, …

You Don't Need a Big Budget to Get Started With Video Content

Just because your audience expects you to have videos doesn't mean they expect you to do a Star Wars sequel.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Video marketing is bigger than ever -- this is an undeniable fact. In addition to traditional video content, live streams are very …

The Benefits Of Living a 24-Hour Life

“People often say that motivation doesn’t last. Well, neither does bathing — that’s why we recommend it daily” — Zig Ziglar<p>If someone were to point a …

How to Find Your Next Big Idea, According to a Self-Made Millionaire | Inc.com

Hard work, perseverance and diligently practicing the right daily habits are key in getting ahead in business and life. But finding a big idea helps, as well. Take it from Joel Holland, founder of VideoBlocks, a subscription-based platform for downloading stock footage, video, and looping motion …

How to Become a Champion at Content Marketing!

Use your content portal as a platform for people to share their pains and gains<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur India, an international franchise of Entrepreneur Media.<p>With the rise and emergence of new trends to reach out to the public, …

5 Instagram Marketing Lessons Your Brand Can Learn from These Successful Brands

Instagram Stories is now at 250 million daily active users, vastly surpassing Snapchat's rate according to Facebook's global head of sales. How are …

SEO Tutorial: 12 Immutable Laws For Dominating Google's Search

Mystified by SEO? It all makes sense once you understand how Google sees it.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>What happens in an internet minute? One year ago. The answer would have been 2.4 million searches on Google performed per minute. Yes. Per minute. This year, 3.5 …

Easy essentials of SEO

Google’s algorithms are constantly shifting, the technical rules of search engine optimization (SEO) regularly changing.<p>That can be frustrating, …

Using Digital Influencers to Drive Shopper Marketing Strategy

The average shopper spends 79 days researching a new purchase, with 80 percent of that research starting online, usually with social media.<p>Because of …

Public Relations

5 Quick Social Media Tweaks to Elevate Your Personal Brand | Inc.com

If you're anything like me, the idea of personal branding seems somewhat intangible and even slightly overwhelming. Don't get me wrong -- I understand the importance. But, when it actually comes time to <i>do something</i> that contributes to my personal brand, I find myself stuck.<p>Here's the good news, …

From Dreaming to Departure: How Pinterest Reaches Travelers Throughout The Entire Customer Journey

Pinterest has become a powerful platform for customers, from the dreaming stage to the doing stage. Despite common misconceptions, Pinterest isn’t …

Infographics

The Beginner's Guide to Ecommerce SEO

Getting more traffic is top of mind for any business owner, so the thought of mastering ecommerce SEO has probably crossed your mind once or …

Read This Now: A Fun Look at Procrastination

Sooner or later -- preferably later -- every writer has to do a piece on procrastination. Actually, maybe I already have. I've written so many pieces …

What To Do About Procrastination

<i>This guest post is by Camilla Kragius. Camilla is the founder of No More Hamster Wheel. She loves to teach people how to work smarter instead of</i> …

7 Hacks to Dominate Social Media in 10 Minutes a Day

Social media marketing can take up the entire day if you let it.It doesn’t take long before you find yourself going down the rabbit hole of reading …

The Professional Boost: How to Go Viral on LinkedIn

Going viral is the ultimate internet-related achievement. On LinkedIn, it can do huge things for your career.But since LinkedIn is hardly the …

Snapchat Hacks: 35 Tricks and Features You Probably Didn’t Know About

We call them Snapchat hacks because many of the app’s best features are either hidden or just not intuitive. We’re looking at you, Tint Brush. But if …

9 Little-Known Instagram Features You Should Be Using

When you know absolutely everything a social network can do, you can surprise your audience and better engage them.There’s been a ton of exciting …

10 Underappreciated Skills for Social Media Professionals

A social media manager is the ultimate jack-of-all-trades. Whether it’s copywriting, providing customer service, or shooting compelling video, social …