Lolita Banana

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Is Facebook's smartphone app secretly listening to your conversations to serve up ads?

For years, privacy-conscious social media users have harboured concerns that Facebook's audio snooping capabilities are overly invasive.<p>With so much …

Infographic: A Look at the Millions of Lives Saved and Improved by the Gates Foundation

A few years ago, Bill Gates—who, with a personal worth of some $75 billion, remains the wealthiest man on the planet—said something interesting about …

Les meilleures campagnes print & outdoor du mois de mai

Notre sélection des campagnes print & outdoor les plus créatives repérées ces 30 derniers jours. <b>BMW : un billboard qui pleure quand il pleut</b>Voici le …

Introducing Adweek’s Cause Marketing Report, Mapping the New World of Charitable Giving

It's an exciting and nerve-wracking time to be working in the nonprofit world, which is rapidly being reshaped by technology, generational shifts and …

Chiffres Snapchat – 2018

Snapchat est le réseau social tendance de ces derniers mois. Peu de chiffres ont filtré jusqu’à l’entrée en bourse de <i>Snap Inc.</i>, qui dévoile désormais …

'Born Just Like You' ad campaign fights for acceptance of diversity

An advertising campaign in Australia is trying to break down prejudices and challenge people's inherent biases by showing that everyone is born equal.<p>…

The ad industry wants to create a global regulator for internet ads

The announcement follows a report released earlier this week from PageFair — a tech company that provides ad blocking solutions to publishers — that claimed there are at least 419 million people blocking ads on smartphones worldwide. That's in addition to the 198 million desktop ad blocker …

Digital Advertising

Storytelling Snobs Don't Realize How Powerful Content Marketing Can Be

Two years ago, I sat next to a fellow journalist at dinner. He worked on a ‘serious’ newspaper and was horrified I was wasting my journalistic skills. I had decided to reinvent myself in this explosive world of ‘content’, helping brands tell their stories.<p>“Really?” he said. “I know things are bad …

Journalism

10 Ways Employee Advocacy Will Help Your Business

Could your business benefit from introducing an employee advocacy program? We’ve had a chat with Mikael Lauharanta, the co-founder of Smarp, to find …

7 Ways To Turn Your Employees Into Brand Ambassadors

Great commercials, strong PR, a brilliant social media strategy all warrant effort when building your company’s brand. But there’s no better PR than …

3 Tips for Turning a Company Into a Brand

Boosting online visibility has never been more important. Because of this, the number one job for companies online is building a unique brand and gaining credibility.<p>Boosting online visibility has never been more important. Because of this, the number one job for companies online is building a …

Data : quand Twitter prend le pouls des villes...

La data open-source générée et publiée par Twitter sert à beaucoup de choses. Comme, par exemple, vérifier si oui ou non les Américains des grandes …

Rise in UK web users blocking ads, research finds

More than 1.3m people have adopted technology that blocks online ads since June, with young people more likely to turn off intrusive pop-ups and videos<p>Ad blocking is on the rise in the UK, with 18% web users saying they use the software, up from 15% just five months ago. The increase, captured in …