Local Campaigning

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Why Running Your Political Campaign From Facebook Is A Bad Idea

“Everybody’s on Facebook. I can just run my online campaign through my Facebook Page.”<p>We’ve heard that idea before. But as online strategies go, it’s …

How Strategic Planning Can Help You Win

<b>To subscribe to the monthly C&E email newsletter and event announcements click here.</b><p>In business schools around the globe, aspiring entrepreneurs are …

The Fundraising Chicken and Egg Question For Local Political Candidates

Fundraising might not be fun for political candidates, but it’s a necessity. People can win elections on a shoestring budget, but that’s the …

Direct Mail Is Still Here and It’s Actually Better than Ever

<b>To subscribe to the monthly C&E email newsletter and event announcements click here.</b><p>I recently had a client, who happened to be a first-time …

Direct Marketing

Voters want to talk to the candidate

Door to door canvassing is the most effective way to reach voters in local elections. If you're running a low budget campaign for city council, …

Staying Ahead of the Competition with Social Listening

<i>New Epolitics.com contributor Shawn Kemp is co-founder of ActionSprout, which helps power people’s ability to create lasting change by connecting</i> …

7 Things About Starting A Political Campaign That You Want To Know

Whether running for federal, state or even local office, starting a political campaign is no small undertaking. A political campaign committee must …

Will Your Social Networking Past Hurt Your Political Future?

Do you currently maintain a Facebook or Twitter account? Do you have an old MySpace page somewhere out there? Did you ever post comments on online …

5 Simple Candidate Failures That You Can Totally Avoid

There are many, many mistakes that candidates make during the course of a political campaign. We could make a ten-part series just on what <i>not</i> to do …

A New Political Campaign Methodology Connects Supporters With Localized Social Media | Street Fight

<b>Published:</b><p>On July 29, the Bernie Sanders campaign held the largest grassroots kickoff event thus far in the campaign, getting 3,520 supporters to …

Here's What A Modern Campaign Looks Like

In an effort to keep up with you, we redesigned our website this week. Over 50 percent of our visitors access the site via mobile devices so we’ve …

Friday A/V Club: What Political Advertising Looked Like 75 Years Ago

From 1940, here's a film made by the Republican Party to promote its presidential candidate, Wendell Willkie:The whole thing is more than 15 minutes …

Political Advertising