Liviu R.

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How To Get Unlimited Free VPN On Google Chrome Web Browser

Keeping your online activity and data private may be a big thing to you, and perhaps with good reason. You don’t need to be doing something illegal …

Are You Making These 8 AdWords E-Commerce Mistakes?

AdWords is one of the most effective methods of driving traffic to your e-commerce website. However, if poorly managed, it can result in a huge waste …

How to Create Content 10X Better Than Your Competitors' [Infographic]

In today's hectic business environment, your competitors may be more focused on creating content rather than creating valuable, shareable content. …

Infographics

A Step-by-Step Guide for Determining Keywords to Bid On

When it comes to pay-per-click (PPC) and paid ads, a lot goes into these campaigns. You have to create the landing page, design the ad, and set up a …

Ecommerce Analytics: 4 Metrics that Aren’t What They Seem –– Plus, Actionable Steps to Increase Your Bottom Line

When you check your ecommerce analytics to discover what’s working and what isn’t, how involved do you get? Do you simply glance at your marketing …

Why Twitter keeps getting cozier with Google to improve its ad reach

Twitter is betting that even if people don’t log in, it can still target them with ads — with Google’s help.<p>In an interview with Digiday, Twitter …

Social Media

10 most important things in advertising

The Super Bowl is fast-approaching. Getty Images<p>Good morning. Here's everything you need to know in the world of advertising today.<p><b>1. This is is everything we know about the Super Bowl ads so far.</b> Super Bowl 50 is fast-approaching and some brands have already released teasers about the ads they …

Advertising

Drip Marketing vs. Lead Nurturing – Putting An End To The Confusion

Drip marketing and lead nurturing are both long-term techniques, applied for engaging customers and prospects at various touch points of the sales …

Marketing

Event Tracking Migration with HTML5 Data Attributes and Google Tag Manager

Eight steps for an advanced PPC competitor analysis

The battle for leads, customers and revenue through PPC advertising is fierce and it’s getting harder and harder to differentiate yourself.

An Analytics Goal Too Far: Understanding Measurement Strategy

What’s the point of a Measurement Strategy?No, it’s not just something to waste your time. How can you do something complex well, without a little …

10 Differences between View Filters and Segments

<i>Looking at averages of unsegmented data is misleading. Analyzing segmented data and distributions instead might directly feed your insights and</i> …

Analytics

Google AdWords Turns 15: A Look Back At The Origins Of A $60 Billion Business

AdWords turns 15 this month. The official birthday is October 23, but Google is celebrating the milestone today. Google’s not much of a stickler for …

How to Create New Campaigns Without Losing Traffic – Part 1: Quality Score