Lisa Marks Powell

18 Flips | 1 Magazine | 2 Followers | @LisaPowell | Keep up with Lisa Marks Powell on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Lisa Marks Powell”

What? No App for That? Why Small Businesses Can’t Afford Not to Go Mobile

By: Christine Mykota, North American Ecosystem Group, SAP<p>Picture this: One day, a valve manufacturer sends its most senior account manager, Jim, to …

7 Ways Mobile Apps Are Driving Revenue for Businesses

From leveraging specific features like GPS all the way down to the mere fact that people are walking around with Internet-connected computers in …

Mobile Websites Vs. Mobile Apps

The number of people that are connecting with businesses with their mobile phones is growing significantly. Because of this, more and more people are …

Mobile Apps Save Small Businesses Time And Money, Study Finds

Small businesses that use mobile apps to help manage their operations are saving more than 370 million of their own hours and over 725 million employee hours annually, according to a study by the Small Business and Entrepreneur Council.<p>The study showed that 31 percent of small firms with 20 or …

Why your business needs mobile apps and how you can get started

by Vishal on 25 April 2014<p>U.S. has more than 120 million smartphone users, and 50% of their searches occur on mobile devices. These are the figures …

There's a $20 Billion Pot of Gold at the End of the Mobile Advertising Rainbow

August 19, 2013<p>We all know that mobile is important. All you have to do is stand in the middle of Times Square and observe the people around you: at …

comScore News for Mobile Devices

Stay connected to comScore insights on-the-go with our new mobile app. You’ll never be without essential comScore data as long as you have your …

Mobile Commerce Sales Top $10 Billion in First Half of 2013, comScore Estimates

Commerce transactions in the U.S. on smartphones and tablets totaled $10.6 billion in the first half of this year, according to a comScore estimate …

Study: Consumers More Likely to Shop On Mobile Devices Than PCs

While the "Year of Mobile" remains elusive for advertisers, it appears to have already arrived for e-commerce. Smartphone and tablet users are more …