Lindsay Renkel

27 Added | 4 Magazines | 37 Likes | 3 Following | 6 Followers | @LindsayRenkel | Keep up with Lindsay Renkel on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Lindsay Renkel”

Getting the "Right" Things Done

Many people are fans of the famous "Getting Things Done" series of books and workshops on time management, and there are lots of very powerful tools in that methodology to be certain. Quite apart from actually getting things done, many of us have more things to get done than we have hours in the …

Time Management

How to Create a High-Converting Landing Page

What is the first thing visitors notice when they come to your website?<p>If you’re being deliberate about how you direct people to your site, it’s …

10 Signs Your CEO Has an Outdated View of Marketing

Check out 10 common phrases you'll hear your CEO say if he or she has an outdated view of marketing.

5 Things to Take Advantage of When You're Starting Something New - Copyblogger

When I first started publishing content, I was obsessed with one question:<p>How long will it take me to grow a huge audience?<p>Blog readers and email …

Content Marketing
Marketing

The Top 10 Business Rivalries In History

From the Cola Wars to the battle between long-distance carriers, we take a look at some of the biggest business rivalries in recent history.<p>You’re paused in the soda aisle at the grocery store or on your way into work, in search of your morning latte. Coke versus Pepsi, Dunkin’ Donuts versus …

McDonald's

The Definitive Guide To Marketing Your Business On Facebook

You probably won’t be surprised to learn that Facebook is the #1 social media platform used by businesses. In fact, according to eMarketer, 41% of US small businesses now use Facebook as part of their online marketing strategy.<p>Yet, despite its widespread usage, many business owners report that …

Marketing

The 7 Secrets to the Most Effective Social-Media Campaigns

This story originally appeared on Buffer<p>I’ve resisted social media advertising for a long time, believing that there are a host of free tools and free strategies that can help your business grow on social media organically.<p>What I’ve come to find out (and I’d imagine many of you have discovered this …

Marketing

4 ways marketers can seize 'mobile moments'

<i>This article is part of SWOT Team, a series on Mashable that features insights from leaders in marketing, brand-building and public relations.</i><p>A …

Infographic Maker Guide: 20 Cool Infographic Creator Tools That Will Turn You Into A Designer

Imagine you are an infographic maker god who can take 1,000 words and help people digest that information in only a few seconds.<p>An infographic, put …

Celebs are bowing down to Taylor Swift for convincing Apple to pay artists

Taylor Swift's open letter to Apple stating that the company should pay artists during its three-month free trial of Apple Music was a bold move, and …

Cleveland Is Mapping Every Abandoned House in the City, the Old-Fashioned Way

Eight pairs of surveyors are covering every street in the city to determine exactly how many homes are vacant.<p>Scribbling on a map doesn’t change the territory. But walking around the territory, jotting notes on an iPad, may be the best way to change the map.<p>That’s the idea in Cleveland, where the …

6 Ways to Find Blog Topics When You're Stuck

You’re out of ideas.<p>Everything you could possibly write about in your niche…. You already have.<p>Well at least it feels that way.<p>Even worse, your …

9 Core Ingredients That Will Make Your Content Marketing Campaign a Success

Do you really have what it takes to run a successful content marketing campaign?<p>Sure, content marketing may sound straightforward: you just need to …

20 Misused Words That Make Smart People Look Dumb

We’re all tempted to use words that we’re not too familiar with.<p>If this were the only problem, I wouldn’t have much to write about. That’s because …

Language

Nike Marketing Strategy – How Nike Does it

Total Shares 1.3K<p><b>How Nike is always ahead of its competitors?</b><p>Since its beginnings in 1964, Nike (originally Blue Ribbon Sports) has become one of the …

Content Marketing Tips: 11 Types of Content That People Love To Share

Content marketing is about attracting attention.<p>Then it’s about turning that into engagement and converting that into leads and customers. The …

Treat mobile marketing like online dating — but avoid these 5 costly mistakes

<i>This article is part of SWOT Team, a series on Mashable that features insights from leaders in marketing, brand-building and public relations.</i><p>Most …

KLM wins Best in Show at the Digiday Content Marketing Awards

360i cleaned up at the second annual Digiday Content Marketing Awards this evening, taking home three awards for Best Content Marketing Agency, Best …

Advertising Industry

12 Awesome Content Marketing Ideas That Aren't Blog Posts

With so much content out there it can be hard to ensure that your brand's message does not get lost in the noise of the Internet. Particularly if …

Marketing

11 Fascinating Books on Harvard Business School's Required Reading List

Looking for some great summer reads? Check out this list of 11 intriguing books from Harvard Business School courses' online syllabi.

Team Building

The Content Marketing Road Map - How to Build Your Own Content Marketing Plan

I have a secret to share with marketers who are struggling to build their content marketing plan. My secret starts with the realization that many of …

As Mobile Grabs Over Half Of All Searches, Google Hits Refresh Button On Its Ads

More than half of all Google searches now happen on mobile devices. Since you’re probably reading this on your smartphone, that may not surprise you.<p>But it’s still a milestone that Google has just reached in the U.S., Japan, and eight other unnamed countries. And today, the search giant today is …

Digital Advertising

How Nepal's earthquake was mapped in 48 hours

The aftermath of the 7.8-magnitude earthquake that struck Nepal at 11.56 am on 25 April was chaotic. The quake struck at a depth of 9.3 miles, and …

Paul Keating