Leonardo Oliva

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5 Marketing Tips For The Entrepreneur Without Marketing Experience

Gresham Harkless, Jr., the Blogger-in-Chief at CEO Blog Nation, gives some advice to new entrepreneurs who are wondering about how to market their brand. He says, “I use several methods to market my business – all the methods I’ve chosen to adopt are ones that work for me and my personality.<p>When …

Marketing

How to fundraise for a mission-driven startup

Since my company’s launch, dozens of people, ranging from childhood friends to those I’ve never met, have reached out to express enthusiasm for our mission.<p>More than a few of these folks are aspiring social entrepreneurs, who share our desire to do well by doing good. Many don’t have a nest egg to …

Venture Capital
Public Relations

How to Leverage Celebrity Influencers for Small Business

Image via BigStockPhotoNike does it. So does Apple. Disney was one of the first to do it. Microsoft is paying the NFL more than $100 million dollars …

Marketing

The Anatomy of a Successful Entrepreneur (Infographic)

Here's what a successful entrepreneur looks like, by the numbers.<p>Some people were just born to be entrepreneurs, it seems.<p>I certainly feel that way. Before starting WordStream, I did consulting to bootstrap the software side of my business. Starting and building businesses is what I was meant to …

Entrepreneurship