LauraLDunkley

Communications Consultant | PR, Social Media, Marketing | Passionate about entrepreneurship, community, cycling, jazz, coffee, and red wine!

Magazines

Flips

Loyalty
The Forgotten Generation: Let's Talk About Generation X
Forbes - Angela Woo
Millennials have relentlessly been at the center of branding and marketing conversations over the last few years. Marketers will not stop talking about them — often with misguided and unfounded generalizations.
Discover Art & Artists | The Art Institute of Chicago
artic.edu
Web Design
10 Web Design Trends That Will Take Charge in 2019 [Infographic]
socialmediatoday.com - Mark Walker-Ford
Are you considering giving your website a refresh, or even creating a whole new site in 2019? The new year can be a great time to kickstart a new …
Advertising Industry
LinkedIn Re-Created Its Company Pages Experience From Scratch
Adweek - By David Cohen
LinkedIn Company Pages are now LinkedIn Pages, and vice president of products Tomer Cohen said during a press briefing Tuesday that the pages …
Social Media
Six Content Marketing Trends For 2019
Forbes - Peter Boyd
Content marketing is one of the most rapidly changing areas in any industry. As such, it’s imperative to stay up to date on the latest content marketing trends if you’re looking to stay competitive in
SEO
The Advanced Guide to Keyword Clustering
moz.com - Tom Casano
If your goal is to grow your organic traffic, you have to think about SEO in terms of “product/market fit.” Keyword research is the “market” (what …
Comic Books
Stan Lee: The father of American superheroes and modern entertainment
The Globe and Mail
In his later years, Stan Lee – the one-time writer, editor, and publisher of Marvel Comics and its eternal brand ambassador – regularly played “Stan Lee,” a tongue-in-cheek version of himself, who popped
Facebook Ads
How To Get Consulting Clients Fast Without Using Facebook Ads
Forbes - Nick Tubis
I have noticed lots of business owners are spending on Facebook ads to get new clients. I’m not saying that this is a bad strategy. I myself use Facebook ads as one method for acquiring customers. But
Social Media
What Is Content Marketing If It Does Not Help You Sell? Using Ahrefs For Content Exploration
Forbes - TJ McCue
Forbes is in the content business. So are thousands of other media outlets and, of course, many bloggers and influencers. Creating content is a profitable business, but as you may have noticed, there an
Digital Advertising
Four trends that will shape digital advertising in 2019
mediaupdate.co.za
As 2018 comes towards its end, it’s time to look forward to 2019. And what better way to prepare for the new year than to take a look at the trends …
If you own a corporation, consider these tax moves
The Globe and Mail - Special to The Globe and Mail
My kids would say I’m like most Dads, and bought me a T-shirt to elaborate, which reads: “I’m the crazy Dad you were warned about: Bad jokes. Bad manners. Bad dancer.” I took particular offence to the
Northern Canada
190 universities just launched 600 free online courses. Here’s the full list.
Quartz - By Dhawal Shah
If you haven’t heard, universities around the world are offering their courses online for free (or at least partially free). These courses are collectively called MOOCs or Massive Open Online Courses.
Infographics
By: deb1221
socialmediaexaminer.com - deb1221
Unfortunately NavNeet, I can only share what I’ve read. I am not affiliated with Pinterest in any way.Here’s a useful link about issues people have …
Pinterest
How to Use Pinterest for Business: 8 Strategies You Need to Know
hootsuite.com - Christina Newberry
With 200 million monthly users, Pinterest may not be a social media behemoth like Facebook, but it’s an important social platform with deep …
Pinterest for Business: Everything You Need to Know
businessnewsdaily.com - By Saige Driver, Social Media Strategist September 4, 2018 12:40 pm EST
Credit: Bloomua/Shutterstock Pinterest is a visual social media platform much like a digital scrapbook combined with an online wish list. From …
How To Write A Sales Email People Want To Respond To
hubspot.com - HubSpot
Everything you need to know to write an effective sales email including: sales email templates, email stats, and tools for your follow up strategy.
What We Learned Analyzing 281 Full Sales Cycles (1,183 Emails & Voicemails)
business2community.com - Benjamin Brandall
Every SaaS company pours mountains of resources into building a sales team, creating efficient sales processes, and optimizing sales emails. That’s …
Selling
Insight Selling Is The New Solution Selling
Forbes - Falon Fatemi
In 2012, Harvard Business Review published a bold article entitled “The End of Solution Sales”. It declared that solution selling had become obsolete. The verdict was, in large part, founded on the argument
The Ultimate Guide to Objection Handling: 40 Common Sales Objections & How to Respond
hubspot.com - lye@hubspot.com (Leslie Ye)
Common Sales Objections• "It's too expensive." • "There's no money." • "We don't have any budget left." • "I need to use this budget somewhere else." • "I don't …
The Art of the Elevator Pitch
Harvard Business Review - Carmine Gallo
Long before your favorite movie made it to a theater near you, it was presented in a pitch meeting. Hollywood screenwriters typically get three to five minutes to propose an idea, but it takes only around
Low-Hanging Fruit: Why You Need to Be Selling to Those Dormant Customers
Entrepreneur - Sujan Patel
Remember those customers from the past? They may be willing to buy from you again (and again and again). Opinions expressed by Entrepreneur contributors are their own. When I was a kid, I liked getting
Getting a Seat at the Table With the Person That Matters the Most
business2community.com - Dan Swift
One of the biggest challenges for many sales people is getting a seat at the table with the person that matters the most. The economic buyer. The …
Meet the GTA's Fastest-Growing Companies: 2018 Growth 500 - Canadian Business - Your Source For Business News
canadianbusiness.com
The 199 GTA companies on the 2018 Growth 500 grew their revenues an average of 799% between 2012 and 2017. Collectively they employed 41,492 full …
Small Business (Canada)
GST and HST basics – how to do right by the CRA and your business
The Globe and Mail - Brenda Bouw
Most entrepreneurs eventually reach a point where they need to start charging the goods and services tax (GST) or the harmonized sales tax (HST). But which one? And when should they begin? Here are a basics
10 Quotes Salespeople Should Memorize
Inc Magazine - By Geoffrey James
For about a decade, I've been keeping a notebook of quotes about selling, partly for use in articles and blog posts but also to inspire me. Since I've now gathered more than a hundred quotes, I decided
3 Steps to Find Out Why Your Social Media Leads Are Leaving
Adweek - By Ayodeji Onibalusi
Every digital marketer knows that good traffic doesn’t always translate to high conversions. Unless the leads are guided into a system nurturing them …
Business Strategy
5 Ecommerce Secrets the 'Experts' Aren't Willing to Share With You
Entrepreneur - Steve Tan
Many consider these five ecommerce secrets too valuable to share with just anybody. Opinions expressed by Entrepreneur contributors are their own. The days of everyone buying the items they need from brick-and-mortar
How to Make Print Marketing More Personalized than Digital
brandunited.com
These days, when you think of marketing, your thoughts probably turn to digital marketing. You may be pouring your marketing budget into website …
8 Dos & Don’ts for Your PPC Landing Page
searchenginejournal.com
PPC landing pages are something that many businesses struggle with. While landing pages seem simple enough in theory, they often become …

LauraLDunkley

Magazines

Immersive Tech

Digital Marketing

E Commerce

Social Selling

Flips

The Forgotten Generation: Let's Talk About Generation X

Discover Art & Artists | The Art Institute of Chicago

10 Web Design Trends That Will Take Charge in 2019 [Infographic]

LinkedIn Re-Created Its Company Pages Experience From Scratch

Six Content Marketing Trends For 2019

The Advanced Guide to Keyword Clustering

Stan Lee: The father of American superheroes and modern entertainment

How To Get Consulting Clients Fast Without Using Facebook Ads

What Is Content Marketing If It Does Not Help You Sell? Using Ahrefs For Content Exploration

Four trends that will shape digital advertising in 2019

If you own a corporation, consider these tax moves

190 universities just launched 600 free online courses. Here’s the full list.

By: deb1221

How to Use Pinterest for Business: 8 Strategies You Need to Know

Pinterest for Business: Everything You Need to Know

How To Write A Sales Email People Want To Respond To

What We Learned Analyzing 281 Full Sales Cycles (1,183 Emails & Voicemails)

Insight Selling Is The New Solution Selling

The Ultimate Guide to Objection Handling: 40 Common Sales Objections & How to Respond

The Art of the Elevator Pitch

Low-Hanging Fruit: Why You Need to Be Selling to Those Dormant Customers

Getting a Seat at the Table With the Person That Matters the Most

Meet the GTA's Fastest-Growing Companies: 2018 Growth 500 - Canadian Business - Your Source For Business News

GST and HST basics – how to do right by the CRA and your business

10 Quotes Salespeople Should Memorize

3 Steps to Find Out Why Your Social Media Leads Are Leaving

5 Ecommerce Secrets the 'Experts' Aren't Willing to Share With You

How to Make Print Marketing More Personalized than Digital

8 Dos & Don’ts for Your PPC Landing Page