Kirk Lobo

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Meet The Woman Who Is Building Digital Schools And Wants To Put Herself Out Of Business

“Katrin Macmillan is digitally democratizing education, she recently spoke about it at SXSW and she’s one of the most aspiring female social entrepreneurs I have ever met.” That’s how I was introduced to Katrin. I thought, “Sounds exciting, but what does digitally democratizing education really …

Using storytelling to strengthen your brand

<b>Storytelling is one of the most powerful ways to breathe life into your brand and often called one of the main components of a content marketing</b> …

27 Formulas That Can Drive Clicks and Engagement on Social Media

This story originally appeared on Buffer<p>You’ve heard it said that storytelling is an essential element to drawing the reader into your content and driving more engagement.<p><b>So how can you add this element to the blogposts you write?</b><p><b>Can you fit a captivating story into a social media update, even one</b> …

Marketing

Through Storytelling, Entrepreneurs Can Get People to Hit the 'Buy' Button

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><b>Q: I own an in-home personal training company and we mostly do online marketing. How do I speak to a potential customer through our website and make them want to buy? How do we tell a story through our copy that will speak to them?</b><i><br>--</i> …

Marketing

The 30 best closing lines in films