Kimberly Peloquin

16 Flips | 1 Magazine | 2 Likes | @KimberlyPel43jc | Keep up with Kimberly Peloquin on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Kimberly Peloquin”

This Is How You Stand Out, According to a Harvard Professor and Gary Vaynerchuk | Inc.com

Most businesses understand publishing content is a smart strategy to generate leads, nurture existing customers, and ultimately earn customer loyalty.<p>But even though they get that producing content is helpful, many don't fully understand the implications of the opportunity it presents.<p>In his book</i> …

Marketing

Preparing Early Is Key For Retail Marketers' Holiday Success

Marketers that adhere to the Stark family motto and prepare for the holidays in advance are more likely to report successful winter seasons, per a …

Why Video is More Powerful Than Your Blog (and What to Do About It) [Infographic]

It is official: video is more effective than text when it comes to making an impression online.This isn’t necessarily surprising. Platforms like …

Marketing

Weekend Reading: “Perennial Seller” by Ryan Holiday

For the 132nd episode of The Marketing Book Podcast, I interviewed Ryan Holiday, author of Perennial Seller: The Art of Making and Marketing Work …

Marketing

Debranding And The Search For Authenticity

Over the course of the last few years, you might have noticed companies across all industries simplifying their branding. Well, there’s much more to this change than just the world’s obsession with flat design. The future of branding is looking like a radical, widespread debranding …

Marketing

Instagram Hashtag Research: How to Find Great Hashtags Fast

Using the right hashtags is the easiest way to increase the organic reach of your Instagram posts.Every time you add a hashtag to the caption of your …

Athletic Apparel

Survey results: Here’s what 376 marketers say is working in online marketing

Wondering about the current state of the industry? Columnist Jayson DeMers shares highlights and stats from a recent survey of digital marketers.

Pre-activism Will Be The Next Phase In Social Marketing: Tata Global Beverages

Tata Global Beverages has been one of the rare companies which has mastered the art of social marketing by rolling out concepts like ‘Jaago Re, which …

How to Get Your Customers to Market Your Business for You

Can I let you in on a secret?You’re sitting on your most influential marketing force.No marketing campaign – paid or organic – can quite measure up …

Marketing

6 Reasons Why Repurposing Tech Content is Essential to a Successful Content Marketing Strategy

Repurposing content. It’s not just for recyclers anymore. And what busy tech marketer wouldn’t want a faster way to produce helpful, useful content …

5 Tips on How to Use Facebook Groups for Your Business

There are so many ways to connect with your audience on Facebook, one of which is starting a dedicated Facebook group. Creating a group solely …

Small Business

Storytelling + Building Online Communities

http://www.ErinBlaskie.com - As presented at WordCamp Ottawa (#wcott) on July 22, 2017. Establishing a blog or website is one part of the puzzle but the other part is figuring out how to bring readers to the site and keep them interested for the long-haul. In this presentation, we’ll chat about …

Marketing

10 Tips for Managing Your Brand and Running Your Small Business - Small Business Trends

Image can be a huge factor in the success of your small business. So it’s important to manage how customers see your brand. And you may also need to …

When Is It Time to Shift Your Content Strategy?

You’ve heard it everywhere, and especially here: Content is the cornerstone of marketing.You can’t just make a flashy advertisement and buy media.You …

Marketing

Why You Need an Integrated Digital Marketing and Social Media Plan [Podcast]

http://feeds.feedblitz.com/-/120633321/_/pammarketingnut.mp3Businesses of all sizes are experiencing incredible pressure to find ways to break …

Marketing

26 Common SEO Mistakes That Are Killing Your Website [Infographic]

Search engine optimization is both complex and always evolving, making it very difficult for anyone to keep on top of, let alone business managers …

Marketing