Kevin Spiedel

115 Flips | 2 Magazines | 1 Like | 1 Following | 87 Followers | @KevinSpiedel | Keep up with Kevin Spiedel on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Kevin Spiedel”

Report: Mobile To Dominate Programmatic Advertising, Leave Desktop In The Dust

Digital ad forecaster eMarketer is asserting that the majority of US display advertising dollars will be bought through programmatic channels by …

16 stocks to buy no matter what the economy does

It's a dicey time for stocks. The Dow is down on the year and investors are just now catching their breath from the late summer chaos on Wall Street.<p>Global growth this year is on track for the weakest level since 2009 and nearly one-third of investors polled by CNNMoney and E*Trade are worried …

Globalization

Netflix flies too close to the sun, stock price melts

It’s not easy being the king. When it comes to streaming video, one of the media and entertainment sectors that investors are the most excited about, …

Top 5 Digital Marketing Pitfalls to Avoid

Digital marketing is critical to successful demand generation these days, in part because it is so effective, scalable and cost effective. As you …

Marketing

Top 10 disappearing jobs in America

In case you were thinking of pursuing a career as a civil servant, here’s one you should avoid: mail carrier. According to CareerCast, a national job …

Graphic ad campaign declares war on sugary soft drinks

When it comes to sugary soft drinks, Australia needs to change its habits warn health experts.<p>A graphic new ad campaign from the Cancer Council, …

Video Ads: Money For Nothin’ & Clicks For Cheap

If you’ve been following the news around Google’s earnings, you know the company has been able to increase revenue coming from its advertising …

With Ad-Blockers Coming To iPhone, Ad Industry Poised For A Fight

According to one estimate, some $22 billion in online ad revenue was lost last year because so many people use ad-blocking plugins on their web …

Digital Advertising

How To Monetize YouTube Videos Step By Step Guide

YouTube is the second largest search engine after the Google, YouTube has all types informative videos where people can learn and know about the …

This chart will tell you when the next stock market bubble is about to burst

Are stocks in a bubble?<p>Maybe. Maybe not.<p>But this chart, from the folks at Evercore ISI — which we saw flagged on Twitter by Nick from the economics blog floatingpath.com— is pretty simple: The bubble is about to burst when Sotheby's stock flies higher.<p>Sotheby's runs high-end auctions, and so the …

YouTube is back with a vengeance and is now more popular than cable

During Google’s recent earnings conference call, Google chief business officer Omid Kordestani said that YouTube is now bigger than any individual US …

Advertising

Twitter Unleashes Autoplay Video Ads With a 100% Viewability Promise

Twitter is now ready to serve autoplay video, which has the potential to change up the experience on the platform with richer and more engaging …

12 TED talks that will change the way you think about your career

But some of the most valuable advice is the stuff doesn't get repeated ad nauseam, which is why TED put together a playlist showcasing the best unconventional — and counterintuitive — career wisdom ever discussed on their stages.<p>We watched them all. Here's what we learned.

What $5 Per Day Will Buy You on Facebook Ads

<i>This post originally appeared on the Buffer blog.</i><p>If you want get your posts seen on Facebook, one of the most common bits of wisdom you’ll hear is this:<p>“It's both terrifyingly interesting and interestingly terrifying”According to VICE, TNW Conference is quite the eventFIND OUT WHY<p><b>Pay for reach with</b> …

Facebook Ads

20 fascinating facts that make you think twice

Luckily, the folks over at Reddit have a collection of true facts about life, and we've combed through them to find our favorites.<p>From a creature that can survive the harsh vacuum of space to the odd state sport of Maryland, you're bound to learn something that makes you think twice.<p><i>Note: A shorter</i> …

Mobile video advertising is growing three times as fast as spending on desktop video

YouTube, Facebook, Instagram, Twitch, BuzzFeed, and Snapchat videos are increasingly keeping audiences glued to their small screens, opening up new greenfield opportunities in advertising.<p>In this in-depth research from BI Intelligence, we find that US digital-video advertising revenue from PC- and …

Advertising

12 Motivational Quotes That Aren't for the Weak-Willed | Inc.com

Sometimes we need someone to give us the hard truth--a dose of pure, distilled honesty--to shake up normal patterns and give us fresh perspective.<p>Here is a collection of quotes that have the same effect as jumping into cold water--they are crisp, to the point, and not always altogether pleasant, …

Motivation

ADI: Mobile Quickly Becoming The Video-Viewing Platform Of Choice

Adobe Digital Index (ADI) has released its “Inaugural Video Benchmark Report” (PDF), which, according to the data, predicts that online video viewing …

Are The Fortune 500 Ready For Mobile Search?

<b>Editor’s Note:</b> <i>Brad Ewald is the Principal and Founder of Boulder Marketing Technology.</i><p>On April 21 Google will be making significant changes to its mobile search algorithm to promote sites that the search giant feels are mobile friendly (aka #Mobilegeddon).<p>Mobile friendly sites render different …

Paying for YouTube: The next experiment in the TV revolution

Way we watch is changing rapidly, but consumers don't want to fork out cash<p>Would you pay to watch YouTube videos, uninterrupted by advertising?<p>That's …

5 Ways To Appear More Like An Expert - Rather Than A Narcissist - In The Digital Age

Whether you’re selling vacuum cleaners or you’re offering consulting services, consumers want to buy from someone with proven expertise. The good news is, today’s digital world allows you to declare that you’re an expert with relative ease. The bad news is, you’ll be competing to gain attention in …

Digital Age

15 Secrets of Really Persuasive People

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Whether you’re convincing your boss to fund your project or your preschooler to wipe his own hiney after using the bathroom, persuasion is a skill that's instrumental to your success in life.<p>Persuasive people have an uncanny ability to …

Facebook TV Arrives, And Broadcast, YouTube Are In The Crosshairs

Video on Facebook is changing – in a big way. No longer does video mean video ads. It’s a full screen mobile experience as well.<p>As mobile grows dramatically, Facebook is able to bring a video experience to the mobile app at a scale that is dramatic.<p>People are spending time on mobile.<p>At the Facebook …

Advertising

5 Cool Web Analytics Tools to Spy on Your Website Visitors

The web provides us with a firehose of data and information on website traffic. The data captured includes: How many visitors to your blog or …

Why Phablet Growth Is Really Bad News for Microsoft

<b>Phablets are a very hotly growing market</b>. Phablets are those huge phones (greater than 4″ screen size) that some people carry around. From almost nothing in 2012, over the last 3 years the market has exploded.<p>The original creator of this market data, Kulbinder Garcha of Credit Suisse, thinks this …

Mobile

How real estate agents can get unlimited direct mail advertising for free (Part 1)

I discovered the single greatest advertising method for significantly increasing your exposure while greatly reducing your advertising budget — or …

Real Estate

A flaw in Facebook lets anyone create as many fake 'Likes' as they want without using a bot army

The McGill team is hoping that by making the bugs public, advertisers — who rely on Likes and pay for them — and users will realise that some articles aren't actually as popular as the number of Likes would indicate.<p>The McGill paper will be of interest to Facebook spammers who, until now, have …

REPORT: Key Players in Digital Marketing Are Shifting

For many tech companies, like Google and Yahoo, digital advertising has become an important part of their business models. Companies that can …

How Will the Restaurant Industry React to Rising Beef Prices?

Beef prices are at historical highs due to low supply, increasing demand, the effects of drought and rising feed costs. According to a January 2015 report from the USDA, Beef prices climbed 19 percent in January over a year earlier. Prices are expected to continue climbing 5-6 percent. Restaurants …