Kendall Peters

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The 25 Golden Rules of Running

Time-tested, universally accepted axioms of the sport.<p>In most cases, these rules started out as a lightbulb over one runner’s head. After a while, that runner told a few running buddies (probably during a long run), word spread, and before you know it, coaches were testing it, sports scientists …

How Big Data Is Blurring Industry Lines At Companies Like Nike

In my previous blog, I used the evolving business model of the data science crowd-sourcing company Kaggle as an example of how data and analytics can drive new paths to value for businesses in the big data era. But, it’s not just happening within the big data community itself. It’s an evolution …

Why Mobile Is Set To Transform The Approach To Marketing

Recommended for You<p>Author: Tina Datta<p><i>Tina Datta Nayak is the Head of Marketing at ZipDial, a pioneer in mobile marketing and analytics for emerging</i> …

Predictive Analytics: Overview and Data visualization

I plan to start a series of blog post on predictive analytics as there is an increasing demand on applying machine learning technique to analyze …

Data Mining and Machine Learning Overview

UCSC Extension Winter 2014 – Course 2612<p>Introduction to Machine Learning and Data Mining — Patricia Hoffman, PhD<p>Week 1: Summary/Notes by Michelle …