Karlton Peterson

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Sorcery! Bloomberg apparently just learned how venture capital works

Apparently someone at BloombergBusiness -- the magazine formerly known as BusinessWeek -- just graduated from their VC as a Second Language …

Primal Marketing: 4 Ways to Create an Instant Connection With Customers

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Scientists have conducted research for years to unlock the secrets of the human mind -- and more and more marketers are starting to take notice. Here, four ways you can incorporate the latest study results into your marketing to better …

The Top 50 Marketing, Social Media and Productivity Blogs

<i>This post originally appeared on the Buffer blog.</i><p>Having a list of go-to blogs can be a great source of information and inspiration.<p>In our case, the blogs and websites we visit most often provide some amazing articles with in-depth insights, tips, and strategies that help inform our social media …

10 Marketing Apps You Need That Could Save Your Sanity

<b>The Life Of A Marketer – Always On The Go!</b><p>Feeling overwhelmed? Feeling like you don’t have enough time in the day to accomplish everything on your …

Your Crowdfunding Campaign Is Doomed Without This

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>To be successful in rewards-based crowdfunding, effective use of social media is critical. Gaining financial support through social media is not as simple as posting a picture of your lunch on Facebook or retweeting the latest joke from …

Crowdfunding Secrets: 7 Tips For Kickstarter Success

Crowdfunding has quickly moved from trendy buzzword to a mainstream fundraising model. In less than five years, Kickstarter has attracted more than five million contributors pledging close to $1 billion, funding more than 55,000 individual projects. Rival fundraising platform Indiegogo can boast of …

10 Ideas To Take Your Startup To The Next Level

There will come a time when your company is no longer a startup or small business.<p>I’ve been there. Back in 2011, I started Pixloo with my mentor and fellow entrepreneur John Rampton. We slaved away for eight months before launching our online home-selling platform. When we launched it was …

13 Free Resources That Will Help You Launch Your Business Faster

There’s nothing wrong with launching a business on the cheap. In fact, it’s often the only way to do it. For those of us <i>not</i> endowed with vast resources of wealth, big financial backers, or huge bank loans, we find ways.<p>Here’s your guide to some of the best free resources that will help you launch …

Working On Your Terms

According to professional job service FlexJob's vast database of flexible job listings, the following careers offer the most freelance job openings. They also feature stimulating projects and solid paychecks, according to salary data provided by the U.S. Bureau of Labor Statistics and …

10 Mindsets That Will Radically Improve Your Performance

Success is something all career-driven individuals desire yet it eludes many people — at least at the levels desired. Why are some businesspeople …

15 Ways to Stop Procrastinating and Get Stuff Done

So you’re feeling uninspired. You went to Instagram to look for style inspo, then Pinterest to plan your future dream home and now you’re here. We’re flattered, but we really do want you to start working on that project. If your to-do list is looking impossible or you’ve been postponing a …

Time Management

Seven errors entrepreneurs make when selling to large corporates and how to avoid them

The dream of many tech startups is to partner with, or sell their solution to, large companies that will either pay them a truckload of money or …

3 Rules for Better Video Marketing

Image via BigStockPhoto.comVideo consumption continues to skyrocket amongst online audiences. In fact, 43 percent more videos were watched online …

25 Tools to Make Your Company Look Bigger Than it Is

Appearance is everything with consumers, who may trust large companies more than smaller ones. These platforms, websites, and apps can help.<p>Being a small company has its upsides. You're fast and nimble, and you don't have any bureaucracy mucking up your ability to get things done. However, being …

How to Dominate in the B2B Market: 6 Tips

There's no shortage of companies trying to make inroads with your customers. Here's how to edge out the competition.<p>If your business depends on selling your products or services to other companies, you understand the brutally competitive nature of the B2B market, comprised of deep-pocketed …

Customers

10 Of The Most Colorful Places On Earth

These places exist. No, not in dreams or hallucinations or Wes Anderson movies, but right here on this beautiful, mysterious planet. We just thought you should know.<p>Hi. These places exist. No, not in dreams or hallucinations or Wes Anderson movies, but right here on this beautiful, mysterious …

Panoramic Photography

Kickstarter

Perhaps the most well-known and by far the largest crowdfunding site, Kickstarter has funded 67,000 projects and raised over $1 billion since its launch in 2009. Claims to fame include the Pebble e-paper watch, the Ouya gaming console and the Veronica Mars movie. The Kickstarter model attracts …

Twelve Of Today's Most Impressive Young Entrepreneurs

Building a startup is hard. That’s the reality in the midst of the noise, hype, and glamour depicted of entrepreneurship these days. In no particular order, you need to<p>Attract and work with A-game players who share your vision, values, mission, goals, and chemistry but who have complementary skills …

Entrepreneurship

A Social Media Guide for Startups and Entrepreneurs

How startups can leverage the power of social media.<p>Over the past few years, an interesting transformation has occurred in the business world. Social media has become less of an optional marketing opportunity and more of a priority. In fact, platforms like Facebook and Twitter have become integral …

6 of the Most Unbelievably Cheap Paradises on Earth

Check this list of 12 shockingly affordable paradises you can live in for peanuts... though you'll probably be packed and out the door by number seven.<p>By: John Marshall<p>Everyone at one time or another has wanted to get away from it all and beach/ski/paraglide-bum it in some foreign land. Small …

Game of Thrones

The 10 best iPhone widgets you should be using

We've collected the 10 best apps that use widgets creatively to keep you up to date and entertained — all from your iPhone's lock screen.<p>From alerting you to when you've only reached your data cap to showing you the best headlines from The New York Times, these widgets pack some power.

Widgets

This Content Marketing Tip Is Worth Gold! You Won't Believe What Happened When I Did This

In 2008, Twitter was just a stream of text. Today it is a multi-media torrent with six second Vine clips, images, Slideshare embeds, Gifs and videos. …

The Entrepreneurial Undergrad 2 -- A Biotech Start-Up's First Few Days: Entrepreneur's Checklist

Your first start-up. A new company. A new life.<p>Identity. Validation. A most excellent answer to “what do you do?” (Or “What does your son/daughter do?”)<p>But your investors, collaborators, creditors and future partners and employees can’t eat validation or identity. We want to see you transform your …

20 Tools to Run a Small Business

A small business owner assumes many functions — marketing, sales, human resources, information technology, and research and development. Fortunately, …

Why the Smartest Business Leaders Raise Prices Instead of Lowering Them

Think higher prices will send your customers to less expensive competitors? Not necessarily.<p>Raising prices is one of the best things you can do if you want to build a successful business. This counterintuitive bit of advice comes from Chris Luo, VP of marketing at FiveStars, a loyalty program …

7 Ways to Thrive as a Startup Outside of California and New York

You don't have to live on the coasts to make it as an entrepreneur.<p>The word "startup" often conjures images of a small team of people working away in the founder's garage somewhere in Silicon Valley or in a tiny, wall-less office above the bustling streets of New York. Between the recent Steve Jobs …

A Marketer's View: An 11-Step Plan for Launching Your Startup

Disclaimer: the headline on this article promises you 11 steps to launch a startup. It does not promise you 11 <i>easy</i> steps or 11 <i>simple</i> steps or 11</i> …