Kali Hilfer

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James Franco Gets Double Weird For A New Scion Ad

Sure, we’re talking about Franco–a guy who made everyone think taking a role on <i>General Hospital</i> was part of a performance art piece. Here, even the …

General Hospital

What Happens When Everyday People Re-Create Iconic Fashion Ads

A diverse cast of non-models takes the challenge of posing in high-fashion ads for the first time.

Samsung Is Back With More Apple Mockery In New 'It's Not A Phone, It's A Galaxy' Ad

Samsung has launched a new ad campaign that not only attempts to turn the current hype surrounding the iPhone 6s to its own advantage, but that also …

Ad of the Day: This Amazing New Gadget, the Quitbit, Tells You When Your Time Is Up

It doesn't time your run. It's for when your time runs out."<p>That's one of the slogans being used for a shocking new device called the Quitbit, a …

Advertising Industry

The ‘New York Times’ New Viral Advertising Campaign Is Taking The Internet By Storm

The 164-year-old <i>New York Times</i> has never been one to be on the cutting edge of new digital trends. But America’s most iconic newspaper is changing …

Kenneth Cole's latest 'mission-driven' ad about guns has some people enraged

The billboard reads "Over 40M Americans suffer from mental illness. Some can access care … All can access guns." It's signed by Kenneth Cole and features the hashtags #gunreform and #areyouputtinguson. It is prominently displayed over Manhattan's West Side Highway.<p>It's not clear why Cole decided to …

This investment bank presentation tells you everything you need to know about the state of TV right now

Meanwhile, media companies' earnings reports revealed a continued softening of the $70 billion TV ad market as big marketers increasingly shift more and more of their budgets to digital advertising.<p>If you want to get a handle on what's happening with TV and the state of the digital video market, …

Can cities kick ads? Inside the global movement to ban urban billboards

Something seemed strange. Staring out of a hotel window in São Paulo, my eye was caught by an oversized digital display crowning the top of an undersized skyscraper. Steadily flashing the time, then the temperature, the display was incongruous in a way that I couldn’t quite put my finger on.<p>It was …

São Paulo

The 10 things in advertising you need to know today

<b>1. Ad tech stocks are taking a battering.</b> YuMe stock was down 24.35%, and Millennial Media's shares tumbled 24.71% on Tuesday.<p><b>2. Facebook is struggling to sell ads in India.</b> Facebook earns just 15 cents per user in India every quarter, compared to the $7 to $8 it makes on each US user, according to …

7 Sneaky Subliminal Messages Hidden in Ads

Even since ad man James Vicary declared he raised sales at concessions by flashing key words like “Drink Coca-Cola” during films in a New Jersey …