Joseph Gulian

14 Flips | 1 Magazine | 6 Likes | @JosephGulian | Keep up with Joseph Gulian on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Joseph Gulian”

Your Ads Should Be Alive With the Sound of Music

What's the most under-utilized tool in your marketing toolkit?<p>Music: The magic ingredient to make your TV commercials more effective.<p>Did you watch …

Holiday Marketing Tips for Retail and Ecommerce

It’s no surprise that 78% of shoppers will be researching their next purchase online <i></i> Tweet This!, but what is a surprise how many retailers and …

eCommerce

Facebook Retargeting Case Study: How I Created A 7,425% ROI On A Single Campaign, In 24 Hours - Advanced Retargeting And Remarketing Training

<i>This is Part 1 of a 3-part series on increasing sales conversion with Facebook Retargeting to make more sales from the traffic you already have:</i><p><b>Part</b> …

Marketing

10 Tweaks to Your Daily Routine That Will Make You More Productive | Inc.com

Everyone wants to have a more productive day. It doesn't matter if you're a stay at home parent or the CEO of a major corporation - having a day when you get things done is a great feeling.<p>Fortunately, there are 10 tweaks to your daily routine that will make your day more productive. Even better, …

Time Management

What If Content Is Not King?

"We never call anything that's good 'content.' Nobody walks out of a movie they loved and says, 'Wow! What great content!' Nobody listens to …

Marketing

How the Mad Men lost the plot

Even admen have souls, and some of them are enduring dark nights. Jeff Goodby is co-chairman of Goodby, Silverstein & Partners, a San Francisco …

5 Tips for Optimising Facebook Ad Campaigns

<i>This is a guest contribution from Luke Moulton.</i><p>Blogging about something you’re passionate about? Chances are there are others just as passionate as …

The 4 Essential Research Strategies in Content Marketing | Inc.com

In the world of content marketing, strategy is king. The Content Marketing Institute's 2015 B2C Benchmark Report shows that 47 percent of the most effective content marketers have a documented strategy, while only 5 percent of the least effective do. This trend is mirrored in B2B content marketing, …

Marketing

11 Tips To Make Your Email Marketing Successful This Year

Latest digital marketing reports extracted from a survey undertaken in the year 2014, suggest email marketing to be the best channel to extract the …

Share Of Wallet – How to Win Away Customers From Competitors | Multilingual Search Engine Optimization

What is Share of Wallet (SOW)? It consists of the percentage of a customer’s spending on a product or service in a category at a company or …

14 stocks loved by top-performing fund managers

Corrected following a data update by FactSet, to show that Baidu’s second-quarter sales per share was $5.48 and not $1.14.<p>Most widely held stocks …

Ten online marketing tips for introverts

I recently launched an online business, and in the process of sharing it with the world I found myself bumping up against an all-too-familiar problem: I'm an introvert. Like most introverts, constant social engagement tends to drain me of energy, whether it's online or off. Reading a novel on the …

Marketing

Want to be the most interesting person around? Start with these 7 steps

How do you become the most interesting person in the world?<p>To be sure, I'm not referring to the silver fox from the Dos Equis beer commercials, who once ran a marathon just because it was on his way, whose organ donor card lists his beard and who speaks fluent French – in Russian.<p>The bar doesn't …