¿Qué significa ser un buen líder? ¿Cuáles son las habilidades que se deben tener para que un proyecto alcance el éxito? Dirigir una empresa, ya sea propia o de alguien más, es una gran responsabilidad.
Marketers nowadays lead with a content first approach. In fact, content is the core of most of the best brands' strategies. Technology has enabled companies of all sizes to leverage content as a means
Social media is the new marketing. We know that now, we live it, we accept it. Yet, there's a good way to promote a brand and a bad way. The bad way is easy. Post on an irregular basis. Never answer chat
I am fascinated with self-development. I see it as an art in itself, and one that takes a lifetime of practice to master. That said, here are 10 things you can do in your daily life to improve your personal
La aplicación permite “encender” y “apagar” el plástico para que el cliente tenga control sobre el momento en que se usa. El robo, extravío o clonación en tarjetas de crédito causan pérdidas por más de
Xiao-jie is 21. A senior in college, she is one of six million people who traveled overseas during China’s Golden Week holiday (Oct. 1-7). Japan was her destination. The trip cost about 10,000 yuan (about
There is always a little thrill when reading about another company’s branding failures. At least it wasn’t you, right? But I’m not here for the schadenfreude (as good as it may feel). I’m here to point
Opinions expressed by Entrepreneur contributors are their own. Being a small company has its benefits: You’re agile, able to change directions at a moment’s notice. You’ve got autonomy, as your business
It’s very easy to fret about the future and much harder to see the next big thing that will assure the good times roll. Apple suffers from this. What next for Apple? Apple is a fantastic company with products
In-N-Out's "secret menu" is basically the world's worst-kept secret, and the fact that Chipotle used to be owned by McDonald's is more or less common knowledge by now. But plenty of other chain restaurants
As the saying goes, "If you fail to plan, you are planning to fail." When it comes to creating and implementing a marketing strategy for small business owners like myself, this couldn't be any more true.
It was strange and crazy because I didn't have another source of income, and the cost of living was very high. However I had an unquenchable drive for entrepreneurship, and I just couldn't help myself.
While you'll no doubt take your own missteps and learn your own tough lessons in the journey of entrepreneurship, maybe a few words of warning will help you to avoid these eight biggest mistakes. For one
A lot of people join the startup world because they get jazzed up about the boost in responsibility, increased versatility of tasks, elevated power, and job title. Tech startups are "sexy," and many entrepreneurs
The economy is moving so quickly now that delivering great results doesn't guarantee a job. Sallie Krawcheck, one of the best-known women on Wall Street and the CEO of Ellevate, a network of professional