Jessica Saylor

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Colts exhibit sticks largely to positive playbook

"Indianapolis Colts: The Exhibit," which opened on March 10 and runs through January 2020, is a celebratory view of the team’s impact on Indianapolis …

NFL

Creating an 1890s orchard in a museum

America on the Move <i>has been open to the public since 2003 and remains one of the museum's most popular exhibitions, particularly for families with</i> …

Do You Really Need A Tagline?

Memorable taglines have long been defining elements of modern brands. A great tagline communicates brand promise in just a few words, serving as a valuable shorthand for all that the product or service can offer. “Just Do It.” “Think Different.” These legendary taglines truly define brand …

Marketing

Marketing Strategy Central: Our Best Content In One Convenient Hub | LinkedIn Marketing Blog

Marketing is like cooking a meal: You’re mixing a bunch of different ingredients, each having its own purpose and proportion. And just like becoming …

The Silent Rise of LinkedIn to 500M Members: What Marketers Need to Know for 2018 [SSM069]

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands?<p>While much …

Exhibition Design in Museums: collaborating with the public to create more meaningful experiences

As we shall see in our four case studies and the introductory article below, featuring insight from Suzanne MacLeod, Professor of Museum Studies at …

Museums

Top 10 Marketing Conferences For Entrepreneurs

Marketing conferences are the shortest route to increased knowledge, exposure and opportunity.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Marketing conferences offer a resplendent escape into the ether of visibility. It's a chance to glean firsthand knowledge and information from …

Marketing

What's Wrong With Storytelling? Get the Answers the Ad Age Digital Conference

In October, Ad Age published a provocative column by David Berkowitz, CMO of MRY, titled "The Beginning of the End of Storytelling: Brands Need to Be …

Digital Marketing

Final Deadline Extension for Ad Age's 2015 Cover Competition for Young Creatives

Advertising Age has extended the deadline for its annual cover competition to May 6. We are once again inviting young creatives from everywhere in …

Clever Ads Reveal an Unexpected Side to Famous Artworks

This amusing series of ads reveal an unexpected side to famous artworks – one that's totally different when you're wearing glasses. Advertising agency Y&R: Paris created them for the France-based eyewear retailer Keloptic, and they demonstrate how the right pair of spectacles can put a blurred …

Art

Is this man the most talented creative in America?

Whit Hiler got into advertising in a particularly roundabout way.<p>In 2011, while looking to make some money, he decided to submit an idea to Victors & …

New York Times