It turns out the on-trend logos are, the research says, getting it wrong. We've become used to seeing simple, elegant logos for many companies in recent years (think Mastercard, Dunkin', or Slack). But
Imagine you are a marketing manager about to launch a brand called Noxu, which markets jigsaw puzzles. You just received an email from your CEO, asking you to choose between two logos. Your goal is to
Physicists at the National Institute of Standards and Technology (NIST) have built the most precise atomic clock in the world. In a new study published in Physical Review Letters, the researchers say their
A look at how one of the most important inventions in human history actually works. Solar energy is crucial to many futures. On the micro level, there's a booming solar industry in America and across globe.
‘This doesn’t look like the best economy ever’: 40% of Americans say they still struggle to pay bills
Sommer Johnson thought everything was finally coming together for her last year. She was engaged, working full time and doing well in online college classes when her fiance’s mother died a week before
Barton has little time for literalists who believe that the Bible's every word is sacred A quiz question, which is also a trick question: how many references to the doctrine of the Trinity are there in
Inspired by the world of exploration that maps unlock, designer Michael Toth creates stunning data visualizations through his company Artful Data. Particularly impactful are his waterway maps, which use