Jared Austin

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The Economics of Prime Time: How Much Does It Cost To Place A 30 Second Ad In A Prime Time Weeknight TV Show?

Though the economics of the television business have drastically changed in the past decade, with cable and emerging platforms splintering the …

How Much Does Television Advertising Really Cost?

The cost of running television commercials varies widely, depending on if your ad runs on local stations or national networks. The real cost of your …

Wendy's Has No Beef With Its Latest Creative Consultant -- Facebook

Now that's better.<p>As recently as three years ago, Wendy's digital strategy could be summed up in two words: virtually nonexistent. While rivals like …

Here Are Microsoft's New Robot Security Guards

Microsoft recently installed a fleet of 5-feet-tall, 300-pound robots to protect its Silicon Valley campus. The robots are packed with HD security cameras and sensors to take in their organic, protein-based surroundings. There's also an artificial intelligence on board that can sound alarms when …

Robotics

Self-Driving Cars Could Steal The Last Of Your Free Time

New concepts from Mercedes and Ideo reveal something scary. Your commute could be claimed for you…or for your boss.<p>We know self-driving cars are coming for us–in fact, by 2040, 75% of the cars on the road may be self-driving. But what will your commute look like when it doesn’t require you to drive …

Astronauts explain why it's important that you, yes you, go into space

Commercial space travel has suffered a series of setbacks as an unmanned rocket owned by Orbital Sciences Corporation exploded during takeoff during a mission to resupply the International Space Station.<p>Virgin Galactic more recently lost SpaceShipTwo, an early version of a ship that is planned to …

Green Knight Rises? Bale 'jealous' of Affleck playing Batman

‘I just stopped and stared into nothing for half an hour,’ admits the former Batman star, who took on the role in three movies before passing the mantle to Ben Affleck for the forthcoming Batman v Superman: Dawn of Justice<p>Blog: Is Dawn of Justice turning into a Batman origins story?<p>After three …

33 Gifts The iPhone Addict In Your Life Will Want

<b>#iphonelyfe.</b>

America's unhealthiest fast foods

If there’s one fact that’s been drilled into our heads about fast food, it’s that it’s unhealthy. But as with any other restaurant fare, some fast food menu items are a whole lot unhealthier than others. We looked at the menus of 12 of the country’s leading fast food chains, and these are the …