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Marketing School | Digital Marketing | Online Marketing: How to Get Your First 1,000 Instagram Followers | Ep. #489

[00:28] Today’s Topic: <i>How to Get Your First 1,000 Instagram Followers</i><p>[00:44] Gaining Instagram followers by doing “shout for shout”<p>[01:59] Promote …

How to Make Your Social Media Marketing Work Together

Getting smart about adapting your content across various channels<p>There are so many different social media channels available to a marketer today for reaching out to and connecting with the audience they want to reach. You may have Twitter, Facebook, YouTube, Instagram, and other social media …

How to Create Stand-Out Content That Will Produce Customers

According to bestselling author Ben Angel, one of the biggest challenges in the new social media economy is how to create important content that stands out from pack -- but, more importantly, content that will convert prospects into customers.<p>In this video, Angel outlines ways you can use …

6 Fundamental Tools For Social Media Success

Do you manage several company social media channels?<p>Are you finding it difficult to manage it all?<p>If you're the one responsible for sharing, …

Use These 5 Crafty Social Media Tactics to Connect With Anyone (Even People as Famous as Elon Musk)

Trying to get a hold of a high-profile individual? These social media tactics might be the answer you've been looking for.<p>You can never have too many great connections. The only problem is that getting a hold of people, especially high-profile ones, can be tough. Oftentimes, very tough.<p>The good …

Gary Vaynerchuk

Here Are The Exact Words To Use On Social Media To Get More Customers

How you phrase your calls to action on social media can be the difference between just racking up impressions online and actually generating sales.<p>Every month, I consult with a variety of entrepreneurs and brands on their social media strategy. When I first meet with them, they always raise the …

Marketing

How to Jump-Start Your Social Media Posts

Travel advisors with Agent Studio websites can now super-charge the effectiveness of their social media posts with Sendible, the Synchronized Social …

3 of the Most Effective Ways to Grow Your Social Media Presence

Need more fans and followers on social media? Find out how to get them.<p>Your social media presence plays a huge role in your overall performance. Hootsuite reports that 41 percent of consumers in the U.S.--and 40 percent of consumers in the U.K.--believe it's important for the brands they engage …

Public Relations

Branding For Small Businesses Made Simple

There’s a lot of content out there that is written to help small business owners do their own marketing, but it’s often written by marketers who are adept in things like analytics, content marketing, and technical jargon. It may be written using terms you don’t understand and business processes …

Marketing

How to Use Social Media Marketing to Generate $632,481 in Sales

Social media marketing is a great tool when it comes to building a brand.But making money from it by propelling sales is tough.In fact, many …

Marketing

How to Create a Social Media Marketing Strategy From Scratch

Here's a blueprint for a successful social media marketing plan.<p>This story originally appeared on Buffer<p>When I went rock climbing for the first time, I had no idea what I was doing. My friends and I were complete newbies about ropes and rappelling and every other bit of jargon and technique that …

How Brands Evaluate Influencers

Is massive reach enough to justify partnering with an influencer today? According to Sarah Anne Spaulding, Social Media Manager and Chief Content …

Figuring Out Your Social Media Spend

Social media marketing is a huge asset for any business with over a million new active social media users joining up every day. That’s an enormous …

Public Relations

Eater Is Hiring a Social Media Manager

Eater is looking for a creative, organized, and ambitious Senior Social Media Manager to focus on our engaging and expanding social video program.<p>Responsibilities include creating the distribution strategy for Eater’s social videos across all platforms, especially Facebook, Instagram, and Twitter; …

8 Facebook Hacks You Should Be Using To Expand Your Reach

As a business owner or manager, you understandably are looking for a direct and affordable method to communicate with your target audience. Social …

Digital Marketing

To Succeed on Social Media, Avoid These Rookie Mistakes

Want to post high-quality social media content? Knowing what low-quality content to avoid is a great place to start.<p>Let's be honest for a second here. When it comes to quality, a large amount of social media content posted by brands isn't good. In fact, in terms of subject matter, copy, photo …

Trends

4 Ways to Use Instagram to Drive Traffic, Leads, and Sales

What a business owner can do to leverage Instagram for tangible results.<p>It is no surprise that content marketing is a key component when businesses choose to scale up operations. However, too often businesses that use content marketing do not see the results others boast about. In this article, …

Marketing

How to use social media to grow your business

Heads up: All products featured here are selected by Mashable's commerce team and meet our rigorous standards for awesomeness. If you buy something, …

The 4 Most Lethal Branding Mistakes and How to Avoid Them

Have a well-written and consistent message across all mediums.<p>Companies spend a lot of time and money getting a brand established. The harsh reality is that a simple branding mistake can sabotage even the most popular brand in the world.<p>All branding mistakes are not created equal. It can be done …

5 Ways to Integrate Your Social Media With Your Marketing

It’s far too easy to get caught up in the hype and hoopla of social media and forget that it’s part of a larger strategy.<p>To business owners, the …

Marketing

The Ultimate Guide to Using Instagram Story to Promote Your Business

Your company needs to be active on Instagram.Establishing a social media presence is essential for businesses to thrive in today’s day and age.But …

Marketing

How to Use Micro-Influencers for Your Small Business

You probably know that word-of-mouth is the most valuable form of marketing out there. With 92 percent of consumers trusting referrals from people …

Public Relations

Chicago’s top marketers weigh in on the state of digital advertising

The heart of the Midwest is known for more than its deep dish pizza, windy weather, and world-class museums. Chicago is also a lucrative, historic …

Become a Social Media Star (With the Salary to Match)

Social media is no longer just an extra or optional thing to put on your resume—it’s essential to know at least the basics in a ton of industries. …

Social Media Marketing

6 kinds of content that are bound to fail

Compelling content can make your brand sizzle.<p>Bad content, however, can sink your business with astonishing speed. If you’d prefer to steer clear of …

Marketing

Grilled Lamb Ribs with Rosemary and Garlic (Italian Recipe)

These grilled lamb ribs with rosemary and garlic taste like heaven! Impress your family or friends this weekend by preparing this delicious recipe …

The Restaurant Industry Is in Trouble Because There Are Too Many Restaurants

The restaurant business is in trouble. In addition to labor shortages and rising labor costs and increasing real estate costs and slim margins and shifting consumer desires, restaurants are in trouble because there are too many restaurants, according to a <i>New York Times</i> report.<p>After the dot-com bust …

It’s not your imagination. It is getting more expensive to eat out

It’s the pricey salads in the downtown lunch places that get to Robert Hughes, a private banker. “You get this premade salad — the Subway of salads — …