JP Orozco

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This Mesmerizing Map Of The Internet Lets You Explore The Web's Tiny Connections

Web traffic companies like Alexa do a good job of showing the relative ranking of websites, but what about the connections between websites? What do those look like?<p>The Internet Map is an online project that seeks to visualize metrics like web traffic and linking between sites, and the result is a …

Marketing Tools for Any Self-Publishing Authors

Once you’ve got an intention, move onto your audience. Who are they? Why will they care? Where do they currently get their information from?<p>If you don’t know who your audience is, consider this:<p>Why did you write the book?<br>• What do you want people to get from it?<br>• Why would those people be motivated to …

What Happens When Someone 'Likes' Your Facebook Post

<i>This post originally appeared on the Buffer blog.</i><p>Funny, we’ve had the Facebook Like button along the side of every Buffer blog post for the past several years. And I don’t think I’ve ever clicked it.<p>“It's both terrifyingly interesting and interestingly terrifying”According to VICE, TNW Conference …

The man who created the first pop-up ad says 'sorry'

"I'm sorry. Our intentions were good."<p>Ethan Zuckerman was a designer and programmer for the early web-hosting service Tripod.com when a car company freaked out. The unspecified manufacturer had bought a banner ad on a page that "celebrated anal sex," and was not too pleased at the association of …

Optimizing Websites for Goal-Oriented and Unintentional Visitors

<i>Dr. Liraz Margalit is the Customer Experience Psychologist at ClickTale. This article was co-written with Udi Zisquit.</i><p>After a long day at work, people often find themselves in need of a mental break, and one of the most popular ways to relax in the 21st century is to immerse oneself in digital …