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Why Customers Want to Connect with You, Not Just Your Brand

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Why Customers Want to Connect with You, Not Just Your Brand

Inc Magazine - By Laura Montini

It might feel like you don't have much control over what pops up when you Google search your own name. But with all of the different social media outlets available, it isn't hard to own your own voice--it's just uncomfortable for many people, says Amy Jo Martin. Martin is CEO of Digital Royalty, a …

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