Marketing The New Top Gun Maverick and Cats Trailers Show Why Expectations are Everything in Creating Buzz for Your BrandInc Magazine - Jason AtenBoth the 'Top Gun: Maverick' and 'Cats' trailers went viral, for completely opposite reasons. You might have noticed that the trailers for two highly-anticipated movies dropped this week. One is a sequel
Technology This is Hands-Down My Favorite Commuter Bike EverInc Magazine - John BrandonFor anyone interested in saving the planet who also happens to have a chunk of cash lying around, the Gocycle GS is a fantastic electric bike for commuting to work. At $2,799 it is not exactly low-priced,
Brick And Mortar This Fine Jewelry Designer Is Making Brick and Mortar Retail Look SparklingInc Magazine - Kevin DaumFor years, commentators have been warning of the imminent death of brick and mortar retail. "Amazon is squeezing out the mom and pop shop! It's suffocating Barnes & Noble! Malls don't stand a chance!"
Content Curation Boost Your Visibility by Repurposing Content In a Manageable WayInc Magazine - Tanya HallContent is the name of the digital game, and it can make or break your success. You may have a goldmine of past content already written or recorded at your fingertips. Don't let it waste away when it be
Amazon You've Probably Never Heard of Amazon Accelerator. This Strange Contract Clause Could Be WhyInc Magazine - Cameron Albert-DeitchAmazon is offering extra marketing support to its sellers, but the sales boost comes at the long-term expense of brands, according to a new report. Amazon's accelerator program has existed for almost year,
Management 16 Tips for Surviving a Business DivorceInc Magazine - Steve CodySplitting with a co-founder is a painful and complicated process. But going solo can give you valuable personal and professional insight. Last year I underwent a business divorce. My partner and I decided
Startups How Toco Warranty Found a New Way to Solve an Old ProblemInc Magazine - Jeff HadenToco Warranty brought a new model to the vehicle service contract industry... and is spreading the word through a comprehensive partnership with Stewart-Haas Racing. Many businesses, large and small, partnering
Marketing Here's How Estée Lauder, Walmart, and Amazon Are Driving Revenue Through Voice MarketingInc Magazine - Amanda Pressner KreuserVoice technology is on the rise - and savvy businesses are learning how to use it to connect with their customers. With voice assistants and voice-enabled speakers spiking in popularity, savvy brands businesses
Success How to Harness Stress to Fuel Your ProductivityInc Magazine - Young Entrepreneur CouncilWe all face stress in our day-to-day lives. What matters is how you manage it. Everyone experiences stress at some point. It's the body's natural way of stimulating our brains into acting quickly to protect
Pizza The F-Factor Trifecta that Attracts and Engages Team MembersInc Magazine - Entrepreneurs' OrganizationFranziska Iseli, an Entrepreneurs' Organization (EO) member in Sydney, is an author and co-founder and CEO of Basic Bananas, which provides marketing education and learning opportunities for small businesses
Salaries & Wages The Heyday of Ridiculous Perks is Over. Job Hunters Now Look for 1 Thing More Than Ever (It's More Important Than Salary)Inc Magazine - Betsy MikelOn the job hunt? A big, fat paycheck might not be enough to win you over. The job market is strong right now. Candidates can be choosy. A new study finds that company mission and values matter just as
Storytelling Everyone Loves Compelling Stories. Here's How to Integrate Them Into Your Day-to-Day LeadershipInc Magazine - Dave McKeownAnthropologists will tell you that the art of storytelling has brought tribes and communities together since the early days of our species' development. They serve to communicate societal norms, spread
Technology Playtime Is Over: How to Get Started With a Strong Overall Cybersecurity FrameworkInc Magazine - Young Entrepreneur CouncilEvery second, minute and hour, companies are generating an enormous amount of data. Big data is inescapable, essential and under siege. As cloud-based and open-source applications continue rapid growth,
WeWork Ahead of Its IPO, WeWork's Adam Neumann Reportedly Sold Shares He Owned in the Company and Took Loans Worth $700 millionInc Magazine - Megan Hernbroth• According to a Wall Street Journal report, WeWork cofounder and CEO Adam Neumann has sold sizeable portions of his stake in the office space sharing company.• Neumann also borrowed against his holdings,
Management The President of One of the Fastest Growing Chains Just Dropped the Best Leadership Advice You'll Hear TodayInc Magazine - Marcel SchwantesNot everyone will agree with this thought-provoking philosophy, but it works. In the workplace, it is a common notion that conflict is to be avoided. For most of us, it's uncomfortable, awkward, and painful.
Technology Here Are the Biggest Online Privacy Threats Facing Companies and Consumers (and Covering Your Webcam Won't Solve Them All)Inc Magazine - Jason AtenA study from HP shows that people are increasingly worried about being spied on online. Here are the biggest threats you face online today, and what you should do. In light of recent news that your webcam
Content Marketing Can You Get a Degree in Content Marketing? Top Classes for Skill-Hungry Students of All AgesInc Magazine - Amanda Pressner KreuserBefore I co-founded my company, Masthead Media in 2012, the practice of content marketing was very much experimental. Very few people outside of the still-nascent industry had even heard the term before,
Wineries How to Get Vintage Wine from Your Favorite ProducerInc Magazine - Jim SchleckserIt's a little secret of the winemaking business - the makers don't sell all their wine from their production. They'll typically hold back 10-20% of their production for future release. These sit sleeping
Automation How to Use Automatic Email Responses the Right WayInc Magazine - Wanda ThibodeauxNot every message needs a manual response. But accept that some do. Despite tons of options like text and collaboration platforms serving up a good challenge, email is still thriving. And like everything
CEOs 5 Habits That Make Transitioning From Corporate to CEO Easier, Smoother, and More WorthwhileInc Magazine - Raj JanaTransition periods in life are when habits make the biggest impact on your long term success. Humans are creatures of habit, and it's habits that define what type of person we become. Using habits to growth
Rewire Your Brain to Be More Resilient With 10 Simple Steps, According to a Medical School DeanInc Magazine - Scott MautzBolstering your resilience has never been more simple than these 10 steps. Few things are more important for happiness and success then the ability to bounce back from setbacks. Dennis Charney knows a
Startups 6 Warning Signs of Bad Leadership You Should Never IgnoreInc Magazine - Marcel SchwantesIf employees spot any of these consistently, it may be time to look at other options. The effects of bad leadership cause employee turnover and adversely impact organizations all over the world. This a
Steve Jobs 5 Tips For Success From Steve JobsInc Magazine - James Atamian Steve Jobs was one of the most innovative leaders of our time, creating iconic companies like Apple, Pixar and NeXT.
Galapagos Need Some Good News?The 5 Happiest Headlines of 2019 So FarInc Magazine - Jessica StillmanAccording to a recent Pew survey, a full seven in-ten Americans feel "worn out" by the news. Thirty-eight percent of us sometimes or often avoid it. It's not hard to see why. With political feuding at
Management Handwritten Notes Are Still the Best Way to Solidify Your Customer Relationships. Here's How to Write a Good OneInc Magazine - Jason AtenThere's nothing like a personal note written with real ink on paper. I've traveled a fair amount for work, and I've learned to appreciate the little things that make being away from home just a bit easier.
Airlines Jet2 Just Sent a Passenger a $106,000 Invoice for (Very) Disruptive BehaviorInc Magazine - Minda ZetlinHave you ever been on a flight with a disruptive passenger? Maybe so, but you've probably never encountered one quite as disruptive as 25-year-old Chloe Haines, who terrified fellow passengers in June
Scooters Electric Scooter Ride Shares Come With High Injury RisksInc Magazine - Minda ZetlinBritish YouTube star Emily Hartridge is the latest person to die in an e-scooter accident, but she's far from the first. Hard data on electric scooter safety are difficult to find, but at least four e-scooter
Ciudad Juárez How I Built Thriving Businesses on Both Sides of the U.S.-Mexico Border (and Why I Wouldn't Do It Any Other Way)Inc Magazine - Tom FosterRicardo Mora is an El Paso-based telecom entrepreneur, restaurateur, tech investor, and startup evangelist. His various ventures straddle the U.S. and Mexican markets, and give him a uniquely informed
NASA 27 Innovations We Use Constantly, But That You (Probably) Didn't Know Were From the NASA Space ProgramInc Magazine - Bill Murphy Jr.It's finally here: the 50th anniversary of the Apollo 11 moon landing is tomorrow. It turns out NASA keeps a running tally of the most interesting innovations that came out of the space program on its
Toys "R" Us Toys 'R' Us Just Literally Came Back From the Dead. Here's the Ridiculously Ironic Detail You Couldn't Make Up If You TriedInc Magazine - Bill Murphy Jr.I'm glad it's back. But I keep thinking about the name of the original founder. Toys R Us died a year ago. We mourned its passing with great vigor, love and sadness. Before we get into the details, if
Marketing The New Top Gun Maverick and Cats Trailers Show Why Expectations are Everything in Creating Buzz for Your BrandInc Magazine - Jason AtenBoth the 'Top Gun: Maverick' and 'Cats' trailers went viral, for completely opposite reasons. You might have noticed that the trailers for two highly-anticipated movies dropped this week. One is a sequel
Technology This is Hands-Down My Favorite Commuter Bike EverInc Magazine - John BrandonFor anyone interested in saving the planet who also happens to have a chunk of cash lying around, the Gocycle GS is a fantastic electric bike for commuting to work. At $2,799 it is not exactly low-priced,
Brick And Mortar This Fine Jewelry Designer Is Making Brick and Mortar Retail Look SparklingInc Magazine - Kevin DaumFor years, commentators have been warning of the imminent death of brick and mortar retail. "Amazon is squeezing out the mom and pop shop! It's suffocating Barnes & Noble! Malls don't stand a chance!"
Content Curation Boost Your Visibility by Repurposing Content In a Manageable WayInc Magazine - Tanya HallContent is the name of the digital game, and it can make or break your success. You may have a goldmine of past content already written or recorded at your fingertips. Don't let it waste away when it be
Amazon You've Probably Never Heard of Amazon Accelerator. This Strange Contract Clause Could Be WhyInc Magazine - Cameron Albert-DeitchAmazon is offering extra marketing support to its sellers, but the sales boost comes at the long-term expense of brands, according to a new report. Amazon's accelerator program has existed for almost year,
Management 16 Tips for Surviving a Business DivorceInc Magazine - Steve CodySplitting with a co-founder is a painful and complicated process. But going solo can give you valuable personal and professional insight. Last year I underwent a business divorce. My partner and I decided
Startups How Toco Warranty Found a New Way to Solve an Old ProblemInc Magazine - Jeff HadenToco Warranty brought a new model to the vehicle service contract industry... and is spreading the word through a comprehensive partnership with Stewart-Haas Racing. Many businesses, large and small, partnering
Marketing Here's How Estée Lauder, Walmart, and Amazon Are Driving Revenue Through Voice MarketingInc Magazine - Amanda Pressner KreuserVoice technology is on the rise - and savvy businesses are learning how to use it to connect with their customers. With voice assistants and voice-enabled speakers spiking in popularity, savvy brands businesses
Success How to Harness Stress to Fuel Your ProductivityInc Magazine - Young Entrepreneur CouncilWe all face stress in our day-to-day lives. What matters is how you manage it. Everyone experiences stress at some point. It's the body's natural way of stimulating our brains into acting quickly to protect
Pizza The F-Factor Trifecta that Attracts and Engages Team MembersInc Magazine - Entrepreneurs' OrganizationFranziska Iseli, an Entrepreneurs' Organization (EO) member in Sydney, is an author and co-founder and CEO of Basic Bananas, which provides marketing education and learning opportunities for small businesses
Salaries & Wages The Heyday of Ridiculous Perks is Over. Job Hunters Now Look for 1 Thing More Than Ever (It's More Important Than Salary)Inc Magazine - Betsy MikelOn the job hunt? A big, fat paycheck might not be enough to win you over. The job market is strong right now. Candidates can be choosy. A new study finds that company mission and values matter just as
Storytelling Everyone Loves Compelling Stories. Here's How to Integrate Them Into Your Day-to-Day LeadershipInc Magazine - Dave McKeownAnthropologists will tell you that the art of storytelling has brought tribes and communities together since the early days of our species' development. They serve to communicate societal norms, spread
Technology Playtime Is Over: How to Get Started With a Strong Overall Cybersecurity FrameworkInc Magazine - Young Entrepreneur CouncilEvery second, minute and hour, companies are generating an enormous amount of data. Big data is inescapable, essential and under siege. As cloud-based and open-source applications continue rapid growth,
WeWork Ahead of Its IPO, WeWork's Adam Neumann Reportedly Sold Shares He Owned in the Company and Took Loans Worth $700 millionInc Magazine - Megan Hernbroth• According to a Wall Street Journal report, WeWork cofounder and CEO Adam Neumann has sold sizeable portions of his stake in the office space sharing company.• Neumann also borrowed against his holdings,
Management The President of One of the Fastest Growing Chains Just Dropped the Best Leadership Advice You'll Hear TodayInc Magazine - Marcel SchwantesNot everyone will agree with this thought-provoking philosophy, but it works. In the workplace, it is a common notion that conflict is to be avoided. For most of us, it's uncomfortable, awkward, and painful.
Technology Here Are the Biggest Online Privacy Threats Facing Companies and Consumers (and Covering Your Webcam Won't Solve Them All)Inc Magazine - Jason AtenA study from HP shows that people are increasingly worried about being spied on online. Here are the biggest threats you face online today, and what you should do. In light of recent news that your webcam
Content Marketing Can You Get a Degree in Content Marketing? Top Classes for Skill-Hungry Students of All AgesInc Magazine - Amanda Pressner KreuserBefore I co-founded my company, Masthead Media in 2012, the practice of content marketing was very much experimental. Very few people outside of the still-nascent industry had even heard the term before,
Wineries How to Get Vintage Wine from Your Favorite ProducerInc Magazine - Jim SchleckserIt's a little secret of the winemaking business - the makers don't sell all their wine from their production. They'll typically hold back 10-20% of their production for future release. These sit sleeping
Automation How to Use Automatic Email Responses the Right WayInc Magazine - Wanda ThibodeauxNot every message needs a manual response. But accept that some do. Despite tons of options like text and collaboration platforms serving up a good challenge, email is still thriving. And like everything
CEOs 5 Habits That Make Transitioning From Corporate to CEO Easier, Smoother, and More WorthwhileInc Magazine - Raj JanaTransition periods in life are when habits make the biggest impact on your long term success. Humans are creatures of habit, and it's habits that define what type of person we become. Using habits to growth
Rewire Your Brain to Be More Resilient With 10 Simple Steps, According to a Medical School DeanInc Magazine - Scott MautzBolstering your resilience has never been more simple than these 10 steps. Few things are more important for happiness and success then the ability to bounce back from setbacks. Dennis Charney knows a
Startups 6 Warning Signs of Bad Leadership You Should Never IgnoreInc Magazine - Marcel SchwantesIf employees spot any of these consistently, it may be time to look at other options. The effects of bad leadership cause employee turnover and adversely impact organizations all over the world. This a
Steve Jobs 5 Tips For Success From Steve JobsInc Magazine - James Atamian Steve Jobs was one of the most innovative leaders of our time, creating iconic companies like Apple, Pixar and NeXT.
Galapagos Need Some Good News?The 5 Happiest Headlines of 2019 So FarInc Magazine - Jessica StillmanAccording to a recent Pew survey, a full seven in-ten Americans feel "worn out" by the news. Thirty-eight percent of us sometimes or often avoid it. It's not hard to see why. With political feuding at
Management Handwritten Notes Are Still the Best Way to Solidify Your Customer Relationships. Here's How to Write a Good OneInc Magazine - Jason AtenThere's nothing like a personal note written with real ink on paper. I've traveled a fair amount for work, and I've learned to appreciate the little things that make being away from home just a bit easier.
Airlines Jet2 Just Sent a Passenger a $106,000 Invoice for (Very) Disruptive BehaviorInc Magazine - Minda ZetlinHave you ever been on a flight with a disruptive passenger? Maybe so, but you've probably never encountered one quite as disruptive as 25-year-old Chloe Haines, who terrified fellow passengers in June
Scooters Electric Scooter Ride Shares Come With High Injury RisksInc Magazine - Minda ZetlinBritish YouTube star Emily Hartridge is the latest person to die in an e-scooter accident, but she's far from the first. Hard data on electric scooter safety are difficult to find, but at least four e-scooter
Ciudad Juárez How I Built Thriving Businesses on Both Sides of the U.S.-Mexico Border (and Why I Wouldn't Do It Any Other Way)Inc Magazine - Tom FosterRicardo Mora is an El Paso-based telecom entrepreneur, restaurateur, tech investor, and startup evangelist. His various ventures straddle the U.S. and Mexican markets, and give him a uniquely informed
NASA 27 Innovations We Use Constantly, But That You (Probably) Didn't Know Were From the NASA Space ProgramInc Magazine - Bill Murphy Jr.It's finally here: the 50th anniversary of the Apollo 11 moon landing is tomorrow. It turns out NASA keeps a running tally of the most interesting innovations that came out of the space program on its
Toys "R" Us Toys 'R' Us Just Literally Came Back From the Dead. Here's the Ridiculously Ironic Detail You Couldn't Make Up If You TriedInc Magazine - Bill Murphy Jr.I'm glad it's back. But I keep thinking about the name of the original founder. Toys R Us died a year ago. We mourned its passing with great vigor, love and sadness. Before we get into the details, if
