Idan Ramadhana

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3 Video Trends Shaping the Future of Digital Media

Evergreen content will always be an important part of content marketing. However, relying too heavily on evergreen to drive engagement is not going …

Advertising Industry

5 Reasons Your Mobile App Needs Video Integration

Humans are visual animals. Quality videos increase engagement, improve user experience and set your brand apart from the competition.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Mobile apps have the power to do many things, and you'll need to make choices as you decide which …

Apps

5 Tips For An Effective Instagram Story Takeover

Storytelling in the age of ephemeral content creation has given rise to a new form of interactivity . Capturing content in 10-second increments requires certain expertise, and those that do it well can impact business and communities in a positive light.<p>As it’s important to produce consistent …

Marketing

8 Proven Strategies to Make Video Marketing Successful for Your Small Business

By Arielle KimbarovskyEvery day, people watch billions of videos.TechCrunch reports that 8 billion videos are watched on Facebook every day, …

Marketing

How to Make Your Videos Go Viral

How to Make Your Videos Go Viral<p>Updated September 08, 2016<p>01<p>What is Viral Video Marketing<p>Viral Marketing Tips<p>Gone are the days where a great video …

Marketing

Why Kate Spade's superb video content strategy is a lesson to all fashion marketers

<b>US fashion brand Kate Spade has wholeheartedly embraced video content in the past few years.</b>While some treat social as a customer service vehicle or …

Marketing

The Most Important Facebook Contest Rules for 2018 [Infographic]

Facebook regularly changes its rules in relation to contests and competitions run on the platform. Here are the latest notes you need to be aware of.

Marketing

Is it Time to Add Video Marketing to Your Content Marketing?

Over 3.7 million blog posts were written <i>today</i>.The market is flooded with blog articles. So how does your content have a chance of standing …

Marketing

Video Will Make Up More than 80% of Online Traffic

<b>Are videos on 80% of your webpages?</b><p>According to Cisco, by the year 2021, 82% of all internet traffic will come from video. Yes, <i>82%.</i> If 2021 seems far …

Trends

Why Short-Form Video Needs to Be Part of Your Content Strategy

Adapt your content to today's short attention spans to maximize their effectiveness.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>YouTube has become a commercial advertising powerhouse in recent years, with short-form commercials before the start of almost every video you watch on …

Marketing

How to Bake Engagement Into Video Content

Would you like to create video content that is more engaging and draws in and retains more viewers while also attracting more shares, likes, …

Videography

4 Ways to Make Your Videos for Lead Generation More Successful

Video marketing has been a staple of lead generation for quite some time. Some examples of this are: live video, virtual reality and 3D. But are you …

3 Examples of Buyer Personas to Help You Create Your Own

Buyer personas. You’ve heard about them over and over again. You know you need personas in order for your marketing to be successful, but you still …

Five Tips For Generating Facebook Video Ideas That Your Audience Will Love

You know that the best way to reach your audience on Facebook is through video. You’ve probably heard the statistics, like the one that says that by 2020, 80% of all internet traffic will be video. Video is huge, but the question is: How do you constantly come up with new, engaging content?<p>This is …

Marketing

Self-Serve Ad Platform Spotify Ad Studio Is Expanding to the U.K. and Canada

Self-serve audio ad platform Spotify Ad Studio debuted in the U.S. last September, and the U.K. and Canada are next on the music-streaming service’s …

Advertising Industry

Everything You Need to Know About the 5 Changes Roiling Digital Advertising

Invest in video, understand your audience and research the channels they use.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Just like any industry in this digital age, advertising is feeling the pressure. With agencies across the board reporting dwindling profits, those capable of …

Advertising

10 Video Marketing Statistics That Will Blow Your Mind

kirstyfields / Pixabay<p>So, it’s January. And – just as sure as we’re all on diets and setting ‘ambitious’ goals for a new year – here at Wyzowl, we’ve …

Marketing

The 10 best tools for video marketing in 2018

Camera first is the marketing mantra for 2018. Tomorrow’s consumer expects you to be the star of your own show, and being the star of your own show …

Marketing

The 9 Biggest Instagram Trends Marketers Must Know For 2018

<i>For the latest influencer marketing news, resources, and case</i> studies, <i>subscribe to our weekly newsletter.</i><p>The 9 Biggest Instagram Trends Shaping …

Instagram Marketing: 4 Features You Should Be Using [Examples]

It’s obviously not enough to create an account on Instagram and start shooting photos to share. Successful content marketers on this social platform …

Marketing

How to Create Win-Win-Win Partnerships

Lessons from HubSpot’s 7 year relationship with Google<p>In 2016, Redbull and GoPro struck a partnership that was an adrenaline seeker’s dream. GoPro …

The Missing Link Of Influencer Marketing

The year 2017 was full of complaints regarding brand-safe influencer marketing. From repeated mishaps of brand safety at YouTube to Russian propaganda at Facebook, influencer marketing has reached a critical juncture. Make no mistake, despite the scandals and issues, influencer marketing continues …

Public Relations

We Highly Recommend These 10 Video Courses for B2B Marketers | LinkedIn Marketing Blog

By now, marketers largely understand why B2B video is an utmost priority for content strategies everywhere. But creating something exceptional isn’t …

Using Automated CRM to Better Serve Visitors to Your Website

3 ways to implement CRM on your website to automate your customer relationship management, improve your customers’ experience and boost your</b> …

Longer is Better: A 6 Step Cheat Sheet to Creating Content that Attracts 361,494 Visitors

We have all been there.You spend time and money creating short-and-sweet content for your targeted audience; you drink copious cups of coffee and …

Marketing

The Last Thing Your Audience Wants From You is More Content

Facebook recently announced some big changes coming to their newsfeed algorithm that impacts brands of all sizes. As the social ecosystem of …

Marketing

6 Ways to Grow Your Business with Facebook Videos

Using Facebook Videos to Grow Your Business Online<p>Updated January 04, 2018<p><i>Facebook</i> is a social media giant, best known for connecting world events …

7 Powerful Things You Should Always Be Able to Say About Yourself | Inc.com

There are elements within ourselves that can either sabotage our success or lead us to greatness. In my bestselling book, <b>The Leadership Gap: What Gets Between You and Your Greatness,</b> I speak about seven characteristics that can lead you away <b>from your gaps,</b> your failures, your sabotaging self, and …

Self-improvement