Icela Diaz

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The Most In-Demand Marketing Areas of Expertise by Employers

Most marketing leaders expect to expand their teams this year, with digital talent being the most in demand, according to recent research from …

Marketing

19 Data Science Tools for people who aren't so good at programming

We use cookies on Analytics Vidhya websites to deliver our services, analyze web traffic, and improve your experience on the site. By using Analytics …

8 Books Every Manager Should Read to Become a Better Leader

There's a worthwhile book out there for whatever you need to move forward on your leadership journey.<p>6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It is okay to admit that managing other people is challenging. It requires monitoring multiple emotional energies, …

How To Build A Culture Of Innovation And Turn Every Employee into an Innovation Powerhouse

Nothing will propel a company further than a culture of innovation: an atmosphere that inspires employees, every hour they’re at work, to seek out innovative opportunities. I make it a priority to establish such a mindset through my work as a company culture consultant focused on culture …

Innovation

107 free online courses from the best colleges in the US — including Princeton, Harvard, and Yale

<i>The Insider Picks team writes about stuff we think you'll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase.</i><p>Coursera was founded by two professors at Stanford University. Shutterstock/MintImages<p>Every year, US News & Reports releases its ranking …

Analyze It And They Will Come: Four Ways To Build Your Brand With Data

Data has always been intelligent. But thanks to visual analytics, all those numbers, trends and facts are now downright brilliant. In fact, marketers across forward-thinking companies and organizations, from nonprofits to global enterprises, are developing long-term relationships with their data by …

Marketing

The Future of Customer Experience Is AI: Are You Ready?

<i>“Man and machine always get a better answer than man alone or machine alone.” ― Ginni Rometty, CEO, IBM</i> “The robots are coming, the robots are …

Which Leading Artificial Intelligence Course Should You Take and What Should You Do After?

I graduated from Udacity’s Deep Learning Nanodegree (DLND) late last year and Andrew Ng’s deeplearning.ai specialization wrapped up for me in …

A Stanford professor explains how 'design thinking' can help you lose weight, stop worrying, and change your life

Shutterstock<p><b>Bernard Roth is a professor of engineering at Stanford and the author of "The Achievement Habit."</b>• <b><br>In the book, he explains how design</b> …

3 tips to create better infographics, faster (and cheaper)

Infographics remain among the most shareable content formats on social media. They’re also perfect for anything from white papers and articles to …

Infographics

8 Life Lessons From 8 Good Books That Everyone Should Read

These inspirational books can change your life if you let them.<p>CEO and Co-Founder of Impact Theory<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Humans are adaptation machines. We are literally designed to adapt to our environment and the stresses that it places on us (both physical …

I Co-Founded a Startup With My Best Friend: How to Balance Friendship and Business

Follow these three tips if you're thinking about co-founding a company with a friend.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>From the very beginning, my co-founder Nicolas and I were very hands-on with the business. When we first secured office space, we drove straight to IKEA …

How AI Is Taking the Scut Work Out of Health Care

When we think of breakthroughs in healthcare, we often conjure images of heroic interventions — the first organ transplantation, robotic surgery, and so on. But in fact many of the greatest leaps in human health have come from far more prosaic interventions — the safe disposal of human excrement …

Read Your Way to CMO Status With the 9 Best Marketing Books

Everything revolves around marketing these days—just this week I attended an interesting talk about self-promotion on social media. Most of us not …

Marketing

6 Digital Marketing Trends That Will Explode Your Brand Awareness in 2018

You need to become omnipresent and top of mind.<p>5 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Online marketing has changed a lot over the last few years. The paradigm has shifted, and what worked for you last year won't work for you this year. What got you to this point …

Marketing

Deep in Brazil's Mountains, a Coffee Boom Ready to Take Hold

As Brazilian farmer Francisco Cesar Di Giacomo surveys his fields, he plucks a pod off a nearby coffee tree and splits it open with a penknife. He …

Yale's Most Popular Class Teaches You How to Be Happy (You Can Take It Online)

The concept of happiness is one that entices most people. So much time is spent chasing this fleeting feeling, yet what does anyone really know about …

How to get a world-class education for free on the internet

As crucial as a university degree has become for working in the modern economy, it is not the only route forward into a wildly lucrative and satisfying career—just ask famous dropouts Bill Gates, Oprah Winfrey, Michael Dell, Steve Jobs, Mark Zuckerberg.<p>In the future, a single bachelor’s degree in a …

Online Education

The No. 1 TED Talk of All Time Teaches a Critical Lesson in Intelligence (That We Often Forget)

It has close to 50 million views ... and infinite wisdom.<p>The most-viewed TED talk of all time is over a decade old. This is not just a testament to its popularity at the time, but the longevity of its relevance.<p>It's called, "Do Schools Kill Creativity?" and it has been viewed over 49 million …

Write A UX Proposal: How-To Guide

User Experience design is big business, and there is money to be made. In fact, Andrew Kucheriavy reports in Forbes that on average, the return on …

UX Design

Self-heating jacket uses machine learning to keep its owner comfy

We've seen a number of smart home thermostats over the past few years that learn just how toasty you like your living room, but these won't do much …

Machine Learning

This Is the Most Popular Cauliflower Recipe on Pinterest

I can't get enough of cauliflower. I love roasting it and adding it to fresh salads, turning it into velvety soups, and transforming it into "rice" …

How To: Become a Servant Leader

<b>Bossing around employees is so passé.</b> Developing people, treating them with respect, encouraging their talents and input—these are trends that …

Leadership

Digital Marketing Map 2018

We Love Using a Digital Marketing Map with ClientsWe get asked all the time this question “Where should we focus the most on with our budget?”. Our …

This Way of Selling Online is the Future of Retail (and It's Often Overlooked)

If you want a quick way to scale and test products, this is your best bet.<p>The Internet has revolutionized shopping. Customers can now purchase whatever they'd like with a simple click of a button or tap of the finger. Most purchases now come from online retailers rather than brick-and-mortar …

Why Storytelling Is The Key To Success, And How To Tell Your Story

Ora Shtull and I recently interviewed branding pioneer Dr. David Aaker – a true innovator who is like royalty in the field of branding. Here are the highlights from our conversation.<p><b>William Arruda:</b> Tell us a little about your new book, <i>Creating Signature Stories.</i> Why now?<p><b>David Aaker:</b> People are not …

Environmentalism

The Law of Attraction Explained in Simple Terms

Many people have a very deluded idea of what exactly the Law of Attraction (<i>LOA</i>) is these days. Due to mass popularisation of the law, it has been made to seem like a very simple, almost magical process in which you just imagine what you want and "<i>BAM!</i>" it's there. Not so.<p>This law of the Universe …

How connectivity is driving the future of commerce

Imagine this scenario: In the San Francisco Bay area one weekday morning in the near future, a long-haul trucker wakes up and gets ready for the day’s shift. She’s made incredible time recently, covering two to three times the distance she used to be able to cover in the same time span. As she …

Remote Controls

Broccoli-Cheddar Quiche With Sweet Potato Crust Recipe - Health

How to Make It<p>Step 1<p>Preheat oven to 400ºF. Mist a 9-inch pie plate with cooking spray. Place 2 layers of sweet potato slices over bottom and up sides …

Why Hospitals Need Better Data Science

Airlines are arguably more operationally complex, asset-intensive, and regulated than hospitals, yet the best performers are doing a better job by far than most hospitals at keeping costs low and make a decent profit while delivering what their customers expect. Southwest Airlines, for example, has …