Huston Julian

48 Flips | 4 Magazines | 1 Following | @HustonJulian | Keep up with Huston Julian on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Huston Julian”

These are Google’s 4 best practices for fostering creativity and innovation

“How many golf balls could you fit in a school bus?” This is the kind of question Google and its big tech brethren were once known for asking would-be employees. The reasoning behind the technique seemed intuitive. Ask people odd questions, see how original and well analyzed their thought process …

Human Resources

3 Pitches That Will Have Investors Begging You to Take Their Money | Inc.com

Phin Barnes recalls how, when his VC firm First Round Capital was deciding whether to back the meal-kit delivery service Blue Apron, founder Matt Salzberg's eyes lit up as he nerded out on logistics details. When Greycroft Partners led a $30 million round for Thrive Market, an online …

Venture Capital

15 Ways to Get a Top Google Ranking for Your Small Business

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Having trouble getting your small business site to rank in the search engines? Not even sure where to start? This post will provide you with 15 simple hacks to ensure your site is properly optimized and starts ranking as soon as possible. …

What Separates High-Performing Leaders from Average Ones

Research shows that employees dislike their jobs, don’t trust their leaders, and aren’t engaged. If you’re a leader — or aspiring to be one — you should be frightened. Are organizations in the modern world built for leaders to fail? Or can you overcome these leadership challenges, and if so, how? …

The Anatomy of an Awesome Instagram Ad [INFOGRAPHIC]

When Instagram advertising became open to everyone in September it was an invitation for brands to repurpose their content for the popular …

5 Mental Barriers to Real Greatness Only You Can Remove

There is nothing more inspiring than witnessing greatness, and watching those who have dedicated their entire life to a craft. Most haven’t thought …

The Leadership Behavior That’s Most Important to Employees

For the last 20 years, I’ve studied the costs of incivility, as well as the benefits of civility. Across the board, I’ve found that civility pays. It enhances your influence and performance — and is positively associated with being perceived as a leader.<p>Being respectful doesn’t just benefit you, …

13 priceless benefits your startup can offer potential employees

Working for a startup can be fun, and it can also be terrifying. But for all the media emphasis on cool perks and crazy hours, the employees who …

5 Tips for Young CEOs Managing More Experienced Executives

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>I started my first business when I was 25, so I’ve often managed people who were older and/or had more experience in a particular subject area. This presents some unique challenges for the young CEO. More experienced employees should …

Former Navy SEAL officer explains the most valuable leadership lesson SEALs learn in Hell Week

After going through his own Hell Week only a few years prior, Leif Babin found himself leading a new generation of US Navy SEAL candidates through their own struggles on a cold Southern California night in 2008.<p>Since returning from his duty as a platoon commander in the 2006 Battle of Ramadi in …

Southern California

19 tricks stores use to make you spend more money

From supermarkets to department stores, retailers employ clever techniques designed to get you to spend more.<p>Stores are carefully engineered, and every aspect of the design has a highly specific purpose — from the background music to the interior wall color.<p>To become more of a savvy shopper — and …

5 Questions Guaranteed to Weed Out Bad Job Candidates

Here is some of the best questions that I use while interviewing potential employees to help find the best talent.<p>You've launched your startup, you've probably pinned down some investors, and all signs point to a "real" business. However, you are just getting started. Every time you add someone new …

7 Things Every CEO And Entrepreneur Needs To Know About Content Marketing

Content marketing is more than just another buzzword. It’s not simply another word for blogging or social media, and it’s not a strategy that should be approached halfheartedly.<p>In actual fact, content marketing is one of the most powerful and effective strategies you can use for growing your …

Marketing

Who Needs Leadership Training? Watch These 5 TED Talks Instead | Inc.com

Companies spend a crazy amount of money each year training their employees--on average, $1,208 per employee, as of 2013. A lot of time and resources are sunk into developing better leaders within organizations.<p>But does it have to be such a process? Not always. Publishing and materials that once …

Leadership

A retired Navy SEAL commander explains 12 traits all effective leaders must have

In his new book, "Extreme Ownership: How US Navy SEALs Lead and Win," cowritten with his former platoon commander, Leif Babin, he and Babin explain the lessons learned in combat that they've taught to corporate clients for the past four years in their leadership-consultancy firm, Echelon …

Elon Musk's One Simple Secret for Powerful Storytelling | Inc.com

Elon Musk and Tesla are exceptional at telling their company's evolving story. Over 2 million people have watched his debut of the Powerwall on Youtube, for example. Like a lot of people, I self identified with his vision years before I was able to actually buy a Tesla. (Red, in case you're …

Tesla

Facebook Releases New Research Into How to Maximize Audience Response on Instagram

As the platform continues to grow, many marketers are looking to Instagram as the next big opportunity. Now with more than 400 million monthly active …

5 Strategy Questions Every Leader Should Make Time For

Have you ever noticed that when you ask someone in your company, “How are you?” they are more likely to answer “Busy!” than “Very well, thank you”? That is because the norm in most companies is that you are supposed to be very busy – or otherwise at least pretend to be – because otherwise you can’t …

How much does good SEO cost?

For example, if your goal is to increase sales by 15 percent, estimate how much you are willing to pay for that result and how that will affect your budgeting and marketing options in the future. Generally, the more lofty the goal, the more expensive it can be to accomplish.<p>Hire for Your Goals and …

Do You Have a Manager’s Mindset?

Julie Long, a senior developer at a software company, was identified by her manager as a high performer. When she was asked to coordinate a team of three junior developers on a project, Julie was excited about the opportunity to finally move into a management role. However she quickly became …

6 Habits Of Aspiring Leaders

If you want to lead, you can’t only be good at the job you already do. Start brushing up on your leadership skills right now.<p>Facebook wouldn’t be Facebook had Mark Zuckerberg decided to stay a programmer. At a certain point, anyone with talent and a great idea needs to stop executing and start …

20 Secrets That'll Boost Your Facebook Organic Reach

Let’s talk about the one thing that fuels the online marketing machine: <i>Traffic.</i><p>Without it, you simply can’t make any headway in the digital …

Marketing

17 Daily Affirmations for Leaders

Whether your company is large or small, being a leader is a tough job. Not only are you responsible for your own performance, but you are also responsible for the performance of your employees and of your organization. These responsibilities can weigh heavily on the shoulders of even the most …

Employment

Common Web Design Mistakes Few People Recognize

Web designers are wonderfully creative people. We love what we do; we love to experiment; we love to put our artistic “thumbprint” on all that we do. …

UI Design

Color Psychology-Marketing Strategies For Social Media

92.6% of people say that visual stimulation was the reason they pushed the buy now button.<p>In visual marketing, color reigns supreme.<p>Color brings …

Developing A 360-Degree Digital Marketing Strategy - #infographic

"360 degree digital marketing is one of the most popular marketing philosophies around right now – but what does it really mean, and how can you do …

10 Content Marketing Checklists Proven to Skyrocket Your Monthly Traffic

While content marketing is in fact an amazing tool that you can use to get hundreds of thousands of monthly visitors to your website; not everyone …

What to Do First When Managing Former Peers

<i>STEVEN MOORE FOR HBR</i><p>You just learned that you’ve been promoted and will now be managing a team of your former peers — exciting news! That is, until the moment you realize that your good fortune means disappointment for your coworkers who didn’t get the job. When you’re promoted over people who have …

The No. 1 trait Harvard Business School looks for in MBA candidates

But since HBS admits only about 11% of applicants, it's crucial that you stand out from the crowd.<p>Stacy Blackman, founder of Stacy Blackman Consulting, which helps clients earn admission to top MBA programs, says HBS looks for 10 traits of ideal candidates, including initiative, integrity, and …