Holyeva Nataliya

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Do you really know your consumer? The art and science of location data.

<i>This sponsored post is produced in association with Factual.</i><p>“We all carry in our pockets a temple of science,” claims Tyler Bell, VP of Product for Factual. He’s talking about the power of mobile devices to collect location data points that let businesses and advertisers build detailed and …

Mobile-First Hotel Price Comparison And Booking App Lodgeo Launches With £2M In Fresh Funding

Mobile-first hotel price comparison and booking app Lodgeo, which sees its official launch today, has scored £2 million in new backing from Javest Investment fund, and a number of unnamed angel investors. The startup is founded by Ines Djelassi, who has previous form in the hotel tech space, and …

Should hotels share their best images with online travel agencies?

The battle between online travel agencies and hotels has been long and tireless, but it’s time for both sides to wave the white flag.<p><b>NB:</b> This is an …

Daily Travel Startup Watch: Hostmaker, Travel Advisor and More

Every day we alert our readers of new startups in the travel industry being listed on AngelList, as an early information service for those who keep …

How hotels can hit the next wave of personalized and dynamic content

With one-to-one hotel marketing and pricing no longer just a concept, how can the industry implement it?<p>Since there are so many options and …

Smartphone app to be used as hotel room keys

The hotel group Starwood is to begin giving hotel guests the option to by-pass check-in and simply use their smartphones to enter their hotel rooms.<p>The chain has upgraded 30,000 room locks in its nearly 150 hotels to work with the system, which uses Bluetooth technology. Rival chain Hilton is …

Hospitality

Chess moves needed to win back customers from online travel agencies

In a rather bold announcement for a now public strategy, Accor recently announced it aims to regain power from the online travel agencies.<p>The chain …

What TripAdvisor's instant booking means for hotels

TripAdvisor’s new instant booking function is many things, but being instantly understandable isn’t one of them. The technical aspect is …

Think not how you will experience travel in future but how an 18 year old might

As you might imagine there was much discussion during World Travel Market last week around existing and future technology such as wearables, …

Eight reasons why travel websites fail the consumer and lose a booking

Interesting research being released by Triptease this week following a survey and usability testing with consumers into their browsing behaviour on …

Spotlight on how travel consumers behave when searching on mobile devices

Metasearch brand Kayak has produced a comprehensive report into the behaviour of mobile travellers – covering everything from search patterns, …

New Function of Google Allows Users to Book Their Hotel | .TR

Hotels

Best-Kept Secrets of Priceline

Shhh... Here's what no one tells you about finding travel deals on Priceline. Use these tips to search wisely, bid smart, and save big.

Travel Deals

How a Travel Agent Works

When people find out what I do for a living, weird things often happen...<p>Some will tilt their heads to one side and ask "Do Travel Agents still exist?" as if they were magically staring into the eyes of a unicorn. Others will immediately start over-sharing every travel nightmare they, and everyone …

A new type of hotel is upping its game to compete with Airbnb

These hotels have long attracted business travelers hoping to save money on a long term trip.<p>But that's changing.<p>A whole new crop of long term hotels are popping up, and they're setting their sights on competing with rental sites like Airbnb.<p>Part of Airbnb's appeal is that it offers alternative …

To Fill Rooms, Hotels Are Turning To Airbnb

Airbnb doesn’t just compete with hotels; it also competes with online booking sites like Expedia.<p>About 60 million people have used Airbnb to find an alternative to a hotel. Now, some hotels are using Airbnb to find new customers.<p>Managers at boutique hotels say they use the platform similarly to the …

How to optimize travel search results with an analytics framework

Recent news about Expedia’s Accelerator program for hotel listings has opinions swirling about the monetization of search results in the travel …

7 Tools to Uncover Customer Needs & Map the Customer Journey to Create Better Experiences

Marketers have become increasingly focused on the importance of understanding the customer journey and using data to lead their marketing strategies. …

Customer Experience

Startup pitch: Triporia brings what you need to book hotels to one page

Triporia is a UK-based hotel comparison site that thinks of itself as an Excel sheet for hotel rates. The idea is to provide rates to consumers …

HomeToGo, the metasearch engine for holiday rentals, raises $20M

HomeToGo, the Berlin-headquartered metasearch engine for holiday rentals, has closed $20 million in Series B funding. Noteworthy for a European startup, the round is being led by New York-based VC Insight Venture Partners, along with participation from the company’s previous backers DN Capital, and …

15 Hotel Marketing Trends for 2015 [INFOGRAPHIC]

Online marketing is becoming more complex than ever, in particular for hoteliers who need to understand not only all the available tactics out there, …

Marketing

Can hoteliers ever really give distribution and online marketing the urgent attention they need?

Managed guest relationships, integrated technology systems, and improved data collection and security are the three most critical needs of hoteliers …

Online Life