Holly Hitchcock

213 Flips | 1 Magazine | 7 Followers | @HollyHitchcock | Keep up with Holly Hitchcock on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Holly Hitchcock”

American Dream: Small Businesses

Real Estate

Welcome to People Based Marketing

$724B is expected to be spent on advertising in 2020 according to Statista. Getting a company’s message out there to the right audience, at the right …

Marketing

How to successfully negotiate with the 3 types of AI vendors

Over the past couple of years, we’ve seen nearly every tech giant — including Amazon, Salesforce, Oracle, Microsoft, and Google — either announce their own AI initiative or acquire AI startups that fit their product development roadmap. These new tools aim to let companies automate parts of their …

Artificial Intelligence

How AI is Helping Travelers Make Nice with Airline Customer Service

There’s no doubt passengers are becoming more demanding when it comes to interacting with an airline. In 2017, the U.S. Department of Transportation …

Customer Service

How AI Can Make Customer Service More Efficient

With the rise of the artificial neural network, which mirrors the interconnected nodes of the human brain, artificial intelligence is ready to …

Artificial Intelligence

How AI Can Make Customer Service More Efficient

Humanity has come a long way in teaching technology how to appear more human. Now, technology is teaching itself.<p>With the rise of the artificial neural network, which mirrors the interconnected nodes of the human brain, artificial intelligence is ready to graduate to a new level.<p>Artificial neural …

Artificial Intelligence

Forget That Product You're Working On. What's Really Going to Sell in the Future Is ... Services.

"Do-it-for-me" is the next evolution of the on-demand economy.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Today’s consumers value their time more than ever. With the proliferation of on-demand apps, there is virtually no need to wait in lines or even to leave your house if you’re …

Demanding More From Production Technology Means Identifying Results

WEST LAKE VILLAGE, CA.–Oil and natural gas producers often are promised riches from modern technology, but how many of those predictions come true …

Beyond the Hype: AI in Customer Service [Podcast]

There's a lot of hype these days around disruptive technologies and it can be difficult to truly understand what's real and what's not. That's why …

Oil, Gas Technology: The Digital Human

Whether it is called the information age, the digital transformation or just the changing of the times, the ways in which the oil and gas industry …

Five Ways To Get Wells Online On Time Every Time

A new wave of innovation is spreading across the world of energy. Buzzwords like artificial intelligence, Internet of Things and Big Data echo across …

Customer service could start living up to its name - Here to help

Special report<p>Here to helpCustomer service could start living up to its name<p>“YOUR CALL IS important to us,” a recorded voice tells resigned customers …

For gaming companies data unification is critical

<i>Posted Monday, March 19, 2018 by Dan Schoenbaum</i><p>When it comes to understanding the entirety of player behavior, one thing that often gets in the way …

Apply These 4 Techniques to Keep Your Small Business Relevant in the Mobile Economy

With mobile connections reaching the 7 billion mark in 2012, a significant change in mobile app strategies is underway. This explosion in app …

Small Business

How to tailor email to individuals and not audiences

<i>Ryan Urban, co-founder and CEO, BounceX</i><p>We’ve talked about the power of People-Based Marketing (PBM) as a game-changing strategy to revitalize your …

TechDay - The CEO of BounceX Shares His Key Strategies For Startup Success

Having unlocked “the first scalable revenue channel in 10 years” BounceX has become a powerhouse in the world of tech and entrepreneurship.<p>The …

Here's How to Unlock Major Returns with People-Based Marketing

Here's How to Unlock Major Returns with People-Based Marketing<p>Guest Author<p>Ryan Urban CEO, Bounce Exchange Full Bio<p>Connect with Author<p>Full Bio<br>• Recent …

American Dream: Dominating Business

Google Will Block Spammy Ads (Just Not Many of Its Own)

Critics say the search giant’s ad-blocking plan—which will screen out certain types of ads in its Google Chrome browser—is self-serving<p>Starting on Thursday, Google’s Chrome browser will block certain types of online advertisements, a change Google is describing as user friendly. But some in the …

Google

How to Create the Perfect SaaS Analytics Dashboard

Converting and retaining customers starts with providing a SaaS dashboard that your sales team will utilize consistently. Often, dashboards lack all …

People-Based Marketing: 9 Startups to Watch in 2018 | Inc.com

People-based marketing is all about creating an integrated marketing system that can center on individual customers and update itself with any data that they provide. This enables brands to be much more strategic when it comes to how they target and communicate with their customers, and it also …

Marketing

How big data is disrupting the oil and gas industry

The role of CIOs in the success and long term survival of companies in today’s competitive landscape is growing. Technology is the leading …

Today's Shortage in Code Development Presents Entrepreneurs With a Massive Opportunity

Need to release an app, and soon? Can't afford those pricey contractors? How about reducing the amount of code (and three other tips)?<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Mobile apps are essentially a digital gateway drug: While one app is not addictive on its own, each one …

Digital transformation in oil and gas: 10 companies to watch

Oil and gas, despite it’s age, is a booming industry. At $1.7 trillion per year, it’s larger than every metal industry combined. Exxon Mobil, the …

5 Things Product Managers Need to do Better in 2018

The most effective product managers are visionary empathizers, able to understand their customer, in at least some particular domains, better than …

How Communication Technology is Changing the Future of Brand Management | Inc.com

Brand management is constantly changing with the growth of technology. What is different today is the speed at which these changes are taking place. Today, communication channels reach people all over the world at lightspeed, disseminating information and competing for attention at a pace we have …

Public Relations

Spiffy Aims To Reduce All The Friction Of Having Car Washed Through Its Online App

SSupported by SproutSocial.com – helps organisations collaborate and publish across multiple social profiles and networks;<p>The creators of Spiffy had …

term NPS to measure loyalty

CIOs build the foundation for companies that are looking to leverage every advantage in the digital age. Their efforts directly impact the …

7 Ways Cohort Analysis can Optimize Company Performance and Results

Businesses are constantly in search of useful tactics that improve their brand’s performance and bottom line. Cohort analysis is often overlooked, …

Product Management

Generation Z: The Next Up-in-Coming Buyers

As the first wave of Generation Z—those born between 1995 and 2010—comes of age and enters adulthood, the housing market is taking a closer look at …

Housing Market