Microbio Comunicación

586 Flips | 1 Magazine | 3 Likes | 6 Following | 49 Followers | @HolaMicrobio | Publicidad. Comunicación. Ilustración. Internet. Branding. Creatividad. Además, nos gusta la música, trasnochar un poquito y ayudarte a ti, a tu negocio o a tu medio a llegar hasta donde quieras. Y somos gente maja, claro.

Chrome ha ganado la batalla, pero no la (verdadera) guerra

En 2011 Andreas Gal, por entonces director de I+D en Mozilla, creó el proyecto Boot to Gecko, que poco después se convertiría en Firefox OS. Aquella …

Llega el Antiprogreso: móviles retro, comida ecológica, retiros de silencio...

Ante un futuro que da pánico, el mundo occidental se ha refugiado en la añoranza del pasado.<p>Móviles retro, comida ecológica, retiros de silencio... …

IBM: “Los ‘ransomware’ nos obligan a vivir en permanente paranoia”

El director mundial del área de Seguridad de la compañía prescribe alerta constante y colaboración para frenar el negocio de los …

Feature pages

In addition to a publication's home page, you can set up additional feature pages which can act as a landing page or a specialized collection of your …

How Typeform became the world’s most popular online form creator

<i>In the lead-up to</i> <i>Tech5 2017</i> <i>– the annual competition organized by</i> <i>TNW</i> <i>and</i> <i>Adyen</i> <i>which celebrates Europe’s fastest-growing tech companies in the Netherlands, UK, Germany, Spain, France and Sweden – we’re launching a series of remarkable stories of businesses that experienced extreme growth. We asked</i> …

Matt Cutts Resigns from Google, Confirms He’s Staying With the US Digital Service

Matt Cutts, once the head of Google’s webspam team, confirmed his leave of absence from the company is permanent. According to his announcement, he …

Search Engines

Top 10 Free Alternatives to Expensive Software

Unless you have a company buying licenses for you, tools like Photoshop, Pro Tools, Maya, or even Windows can be a serious bite out of your wallet. …

Software

How a popular website plugin became a serious security liability

For the vast majority of people in 2017, creating a website is simply a matter of combining a number of off-the-shelf components until they end up with something that does what they want it to.<p>Anyone wanting to create an online shop could just hack together WordPress and Shopify. There are a …

Is Facebook Live dead and buried?

Less than a year after Mark Zuckerberg paid millions to media companies to promote online live video coverage, the Facebook founder is changing tack<p>Remember the time (actually only last April) when Mark Zuckerberg launched Facebook Live and paid 140 or so media companies around the world some $50m …

Un jugador acaba viviendo la aventura de su vida en Skyrim tratando de adoptar un perro

Los mejores videojuegos de rol (RPG) permiten que el jugador se involucre tanto en la partida que le da personalidad a la trama y crea sus propias …

Has the internet become a failed state?

The internet was once a land of promise, with few fears about crime or privacy. Thirty years on, scammers, thieves and spies have created a place of chaos<p>Here are some stories about the world we now inhabit…<p>• In February this year, Bangladesh Bank was hit by the biggest bank robbery in history when …

Federal Reserve

A 12-Step Guide to Picking a Name for Your Startup

<i>This piece originally appeared on AllBusiness.</i><p>Finding the right name for your startup can have a significant impact on your success. The wrong name …

Google's investment arm has quietly invested in Snapchat

The investment was only revealed after Google Capital rebranded itself to CapitalG on Friday and added the Snapchat logo to its portfolio page. Business Insider confirmed that it is a portfolio company of the growth equity arm of Alphabet. Snap Inc declined to comment.<p>The two companies have had a …

How a robot could be grandma’s new carer

With an ageing population and care costs rising, robots and smart homes may be a solution. But would you want a plastic dog to look after your loved ones?<p>Sitting in a studio in Kensington, London, the designer Sebastian Conran walks me through a worst-case scenario. “Basically, what it’s looking …

Alarmed by Admiral's data grab? Wait until insurers can see the contents of your fridge

The company is to use Facebook data to calculate customer premiums. But even more invasive ways to monetise lives are coming with the Internet of Things<p>Anybody who has been overcharged by an insurance company, denied a claim or given the runaround by an insurer’s customer disservice should shudder …

Listen in to the new hearing revolution with your wireless headphones

Apple’s AirPods may have grabbed the headlines but they’re only part of a whole ‘hearable’ revolution<p>Earlier this month, the internet got in a froth about Apple’s decision to drop the 3.5mm analogue audio jack from the new iPhone. Users took to Twitter to vent their outrage, while tech analysts, …

Headphones

Robots will eliminate 6% of all US jobs by 2021, report says

Employees in fields such as customer service and transportation face a ‘disruptive tidal wave’ of automation in the not-too-distant future<p>By 2021, robots will have eliminated 6% of all jobs in the US, starting with customer service representatives and eventually truck and taxi drivers. That’s just …

Artificial Intelligence

Why Tim Berners-Lee is no friend of Facebook | John Naughton

It’s hypocritical of Mark Zuckerberg to sing the praises of the web’s founder when he’s trying to monopolise the internet<p>I f there were a Nobel prize for hypocrisy, then its first recipient ought to be Mark Zuckerberg, the Facebook boss. On 23 August, all his 1.7 billion users were greeted by this …

bernerslee

Niantic cracks down on Pokémon Go cheats with lifetime bans

Smash-hit mobile game developer takes action against bot-makers and cheaters who have been driving users from the game<p>Pokémon Go cheaters are starting to get their comeuppance, as game developer Niantic has begun issuing lifetime bans and is pursuing legal action against bot developers.<p>Cheaters …

Automated video: considerations for publishers and advertisers

Consumers love video and advertisers can't get enough video ad inventory. As a result, publishers and media companies are increasingly doing whatever …

Clients Are Demanding Better Agency Collaboration. Here Are 5 Ways to Get There

I finally watched the Steve Jobs movie the other night and truly pondered his genius and the impact he made on the world. When I broke into the …

mediaagency

El dueño de un Tesla, primer muerto en un coche con piloto automático

El conductor de un Model S chocó contra un camión en Florida mientras veía una película<p>La inteligencia artificial aplicada en vehículos se ha cobrado …

Stop Using Google Trends

Be aware of context, and maybe start using Google AdWords<p><i>This article was originally published on Danny Page's Medium, and has been republished here with the author's permission.</i><p>Google Trends is a very interesting product, as it gives us real-time data on how people are using Google. Google is the …

Why Big Brands Are Suddenly Getting Cozy With Reddit

Just six months ago, Reddit—whose famous slogan is "The front page of the internet"—was a dangerous place for marketers because of its reputation as …

Advertising Industry

If you type metronome into Google, it becomes a metronome

Billions of people every day search on Google for the answers to their questions, and increasingly, they’re not having to leave the search giant’s site to find their answers. From disease symptoms to restaurant reviews and even someone’s Bacon number, Google has more and more answers right on its …

Artificial Intelligence

Instagram officially announces its new business tools

Instagram this morning officially announced the launch of its tools for business users, including new business profiles, analytics and the ability to turn Instagram posts into ads directly from the Instagram app itself. The launch comes following a series of leaks and reports of the tools’ imminent …

I downloaded my data from Facebook and found all of the people I unfriended in the last 10 years

People often worry about what Facebook knows about them, so I downloaded my personal Facebook archive to see for myself.<p>There were some surprises — I now know all the people I've unfriended since 2006 — but overall I realized just how much of my life I've lived on the social network.<p>Here's all the …

From births to melons: perks and pitfalls of Facebook’s live video revolution

The media is embracing live video but the promise of hits comes with concerns about control and ethics<p>Last week, a man in California streamed the birth of his son on Facebook, allowing hundreds of thousands of viewers around the world to watch the very first moments of a human’s life in real time.

Google's new smart products might force it to rethink its ad business

Google Inc.’s latest technological marvels point to a future where you'll never need to visit websites, write a term paper or stress over what to buy for your mother's birthday.<p>For consumers seeking convenience and speed, it all sounds great. But how will any of it make Google money?<p>The Mountain …

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