Heather Garcia-Meza

19 Flips | 2 Magazines | 3 Followers | @HeatherGarc1pp1 | Keep up with Heather Garcia-Meza on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Heather Garcia-Meza”

The Most Popular Words Used in Viral Headlines

<i>This post originally appeared on the Buffer blog and has been republished with permission.</i><p>There is no one way to create viral content.<p>We don't shill.Check out TNW's Hard Fork.TAKE ME THERE<p>So many different variables go into a viral post—timing, emotion, engagement, and so many others that you …

How 3 Companies Are Changing Content Marketing Through Data

Businesses that provide marketers and brand with comprehensive data and behavioral information make better content strategists.<p>There’s a debate …

Why voice is the next big internet wave

At first glance, few technologies feel as unsexy as voice. From a user’s perspective, little has changed since the days of Alexander Graham Bell. …

7 Missing Elements of Your Content Strategy

I bet like any other business owner you want more clients and ideally, you would like them to knock on your door. After all, what’s better than a …

The Best Length for Online Content

<i>This post originally appeared on the Buffer blog.</i><p>Every so often when I’m tweeting or emailing, I’ll think: Should I really be writing so much?<p>Blockchain and cryptocurrency news minus the bullshit.Visit Hard Fork.CLICK IT<p>I tend to get carried away. And for the times that I do, it sure would be nice …

Persona Empathy Mapping

“No one cares how much you know, until they know how much you care”<p>- Theodore Roosevelt<p><b>Empathy -- it’s a buzzword in the UX design world</b>. Everybody’s …

9 sources to help you find that perfect word

I once worked with someone who used the word “secure” continually. He’d write:<p>• “We need to secure donations.”<br>• “Have you secured a printer for the …

Developing a User Centric Content Strategy

Last updated on October 26th, 2012 at 12:19 am<p>Content should exist because there is a target set of audience – people who will read, watch, and/or …

Marketing

Why You Need To Be Creating Big Content

Photo courtesy of Dooder – Freepik<p>Quality versus quantity is the question on a lot of content marketers’ minds right now.<p>It’s the same type of …

Marketing

Content Writing Tactics to Create Successful Copy

• Twitter<br>• Facebook<br>• LinkedIn<p><b>As with every job, career path or even calling,</b> there are some things it is always better to avoid as <b>content writers</b>. As …

Flipboard Mimics Magazines Further With A Shift To Structured Content, Revamped “Cover Stories”

Social magazine Flipboard is rethinking how it organizes content for readers. Today the company is revamping “Cover Stories,” the section within Flipboard that highlights the best and most popular content from across your subscriptions.<p>This feature was initially developed using technology Flipboard …

Understanding the Need for XML and Structured Content

Stephani Clark<p>There’s often a disconnect between technical communication teams and others within their organization. This disconnect may be …

Chatbots

Reusing Structured Content in an Agile Environment

I was sitting at Adobe Day at Lavacon today, listening to a talk by Joe Gollner called, “The Changing Role of the Technical Communicator within the …

Agile Development

Agile Localization in Life Sciences and Healthcare

Stephani Clark<p>There’s often a disconnect between technical communication teams and others within their organization. This disconnect may be …

Chatbots