Kyle West

7 Flips | 1 Magazine | @Hawkeye92391 | Keep up with Kyle West on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Kyle West”

BeatDeck’s Free Analytics Show Musicians Who Their Fans Are

Does my music do better on Facebook or Twitter? Where should my next tour be? Is my new song too repetitive? Musicians can get free answers to these questions and more from BeatDeck, a Y Combinator analytics company launching today. BeatDeck plans to license this data to labels and music stores to …

Big Data: It's Hyped, but Here's How it will Change the World

Is there too much hype around ‘big data’? Kenneth Cukier thinks so, and yet he remains passionate about what we can achieve with it.<p>Cukier is the Data Editor at The Economist and co-author of the book Big Data: A Revolution That Will Transform How We Live, Work, and Think. At The Next Web …

How cloud, big data and mobile will make the CMO the BMOC

In every shift of technology, new companies emerge to dominate new spaces while incumbents falter (and sometimes fade away). Today’s epic shift to …

What To Do When You Don't Know What To Do: A Case Study

The uncertainty we all face every day—everything from wondering if we will we have a job tomorrow to whether the weather (hurricanes; massive storms) will up-end our lives—is like being on a confusing road trip. You know where you want to go, but the incomprehensible road signs, congestion, …

Why 'Making Money' Should Not Be Your Investing Objective

Yippee! The S&P 500 is trading in new high ground. Time to break out the bubbly, right?<p>Not so fast. While it’s fun to watch the media jubilation about the news, it’s more important to step back and consider what this means to your portfolio.<p>First, ask yourself this question: Why are you investing? …

When It Comes To Social Media, Consumers Tell Brands To Speak Only When Spoken To

It’s every CMO’s worst nightmare: a social media crisis that has taken on a life of its own and is posing a real threat to a brand’s reputation. It could be a negative comment from a dissatisfied customer that’s gone viral on Twitter, an online reaction to a brand action offline, or an accidental …

Five Critical Team Members For Business Success

You know your customers. You have a killer product to sell. The business plan is set, strategy thoughtfully documented and funds are in place. You’re ready to go to market or even poised for explosive growth. But, are you surrounded by the best possible teammates to make the dream a reality?<p>In my …