Halle Byrams

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4 tools for building a social media empire

In a business world, not so very long ago, many debated the pros and cons of integrating social media into their company’s marketing plan.<p>A few enterprising leaders championed strategy and took the brave leap into conquering the brand presence on a variety of social media networks. The bricks were …

Easy Poached Eggs

Poaching is a simple way to transform the humble egg into a luxurious treat. Once you get this technique down pat, you can enjoy poached eggs for an easy breakfast, a satisfying lunch, or a light dinner.

16 Potato Recipes for Thanksgiving: Mashed, Roasted, Hasselback'd, and More

It's hard to find a Thanksgiving table that doesn't have potatoes on it, but all too often that means a bowl of dry mashed potatoes or bland roasted ones. But as easy as it is to mess up potatoes, with a little technique it's almost as easy to make them one of the most delicious parts of the meal. …

Cooking

How to Make the Perfect Omelet

On hungry weekdays, the kind that leave you scanning the spines of your cookbooks for inspiration, I reach for <i>An Omelette and a Glass of Wine</i> by Elizabeth David. David was a renowned figure in the U.K., a contemporary of Julia Child’s who is credited with awakening the British palate following …

Breakfast

SEO Is Not A Marketing Channel

Dear SEOs – tell me if any of these scenarios sound familiar:<p>“Hi SEO person – we need you to increase our ranking for these three keywords! Let me …

Top 25 Free SEO Tools for On-Page Optimization | SEJ

In a world of Panda and Hummingbird, it is getting more and more important to get your on-page SEO right. You might have a fantastic outreach, a …

3 Effective Tips for Marketing to Millennials

Millennials - the young generation setting up the trends and constantly creating the buzz in the society. They are young (18 to 34 years old), broke and ambitions, curious and are not afraid to be opinionate or hold strong beliefs about their life values.<p>For marketers it's lucrative segment to tap …

Marketing

The 3 Basic Steps to Social Media Success

Social Media is continuing to gain momentum, and it will continue to disrupt how customers make decisions. To be a part of this disruption, you need to start with the very basics of understanding how social media works. Knowing <b>what is on your social</b> is key to effectively building, engaging and …

8 surprisingly simple productivity hacks that you've probably never thought of

Productivity

How to actually work a four-day week

A few years back, I started obsessing over productivity. Things like sleeping more than seven hours or getting up late and getting stuck in traffic seemed like wasted time. These situations could be controlled, but instead they were reducing my productivity.<p>The problem was that I was pretty sure I …

Time Management

20 creative ways of using Evernote

So much to do, so little time.<p>I imagine many marketers might feel this way, what with all the wonderful hats we all get to wear. One of my favorite fixes for helping stay organized isEvernote.<p>There are so many ways to use the app and since we talk a lot about productivity here on the Buffer blog, I …

To improve your writing, try 'close reading'

• Discounts of $50-$300 off on conferences, workshops, webinars and webcasts<br>• Exclusive and archived content on all four news sites - Ragan.com, …

How to Build a Website Style Guide

Uncover the story behind the making of the HubSpot style guide, as well as the lessons we learned along the way.

salted peanut butter cookies

I have never been particularly interested in recipes — or, if we’re being completely tactlessly honest, people — defined by what they are not, which …

14 easy dinner recipes you can make in 30 minutes or less

If you're in for a long day, chances are, you'll want to get dinner on the table fast. From simple pastas to comforting soups, vegetables, sandwiches, shrimp and mussles, here are 14 recipes that you can make in half an hour or less. Just click on the photos to see the recipes.<p>Giuseppe's mussels in …

Shrimp and Gruyère Cheese Grits With Bacon and Mushrooms Recipe

Shrimp and grits is a dish with so many renditions, the only thing you can really count on is that it contains shrimp...and grits. Often there's pork, sometimes mushrooms, and the amount of gravy can range from none to tons. This recipe features plump shrimp, seared mushrooms, crispy bacon, and …

9 Ways You Know You Are a Writer at Heart

The love of writing is a special sort of gift that I would like to think was bestowed on me in a past life. Not only is writing a way of sharing what I think, but it's also a way to clear my mind and understand the world around me. It's an art of the soul, the pen and the tongue and I don't believe …

Creative Writing